mourning jewellery
'mourning jewellery' is a highly searched keyword with 2,400 average monthly searches. It has moderate competition on Etsy with 40,156 listings targeting the keyword. In the past year, search interest peaked in January 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 44/100, ranking for 'mourning jewellery' is achievable but competitive — there are 40,156 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $5.15 and $990, with most priced around $47.34. The estimated cost per click for 'mourning jewellery' is $0.41 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
2,400
Competition
40,156
Cost per click
$0.41
Keyword difficulty
44/100
Moderate
'mourning jewellery' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 2,900 |
| October 2025 | 2,900 |
| November 2025 | 2,400 |
| December 2025 | 2,900 |
| January 2026 | 3,600 |
| February 2026 | 2,900 |
| March 2026 | 2,400 |
| April 2026 | 2,900 |
| May 2026 | 2,400 |
| June 2026 | 1,900 |
| July 2026 | 1,900 |
| August 2026 | 2,400 |
How much does 'mourning jewellery' cost on Etsy?
54 listings · USD
Search volume by country
2,400Competition by country
40,156How to rank for 'mourning jewellery' on Etsy
Target the right market
United Kingdom leads both search demand (16%) and competition (16%) for 'mourning jewellery', but neither is overwhelmingly dominant.
Price competitively
The price range for 'mourning jewellery' is unusually wide — from $5.15 up to $990. The median sits at $47.34, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (31% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 44/100, 'mourning jewellery' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $47.34, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.
Optimization tips
'mourning jewellery' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'mourning jewelry' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'mourning jewellery'
Generate Tags
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Open toolListing Studio
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Open toolTop Etsy listings for 'mourning jewellery'
Sample of 12 results
Cremation Jewelry Guitar Urn Necklace for Human Ashes Necklace • Mourning Jewelry Urns for Human Ashes Jewelry • With Funnel Kit and Bag
IdaMemory
Amethyst Gemstone Morse Code Bracelet Memorial Gift See You In Heaven Mom Mourning Jewelry Loss of Mother Bracelet Sympathy Gift for Her
MALABAGZ
Death Positive Enamel Pin - Mourning Jewelry - Death and Loss Art - Funeral Keepsake - Grief and Loss
FourLetterWordCards
Cremation Ring Urn Ring for Ashes Ring And Necklace Set Personalized Cremation Jewelry Memorial Necklace Mourning Jewelry Urn Jewelry
LeahKathrynJewelry
5pcs MOURNING JEWELRY CHARMS Tiny Custom Made Vintage Faux Lover's Eye Victorian Images Gaze To Heavens Miniature Pendants Halloween Lot D
covetablecuriosities
Victorian Hairwork Art Locket Necklace, Woven Hair Keepsake Pendant, Double-Sided Glass Mourning Jewelry
EchoOfLoveJewels
Death Positive Enamel Pin - Mourning Jewelry - Death and Loss Art - Funeral Keepsake - Grief and Loss
FourLetterWordCards
5 Lover's Eye Charms Tiny 15mm Vintage Style Mourning Jewelry Halloween Lot C
covetablecuriosities
Cremate Jewelry, Jewelry for Ashes, Ashes Necklace, Cremation Jewelry, Silver Ash Pendant, Bereavement, Memorial Gift, Mourning Jewelry
AshleyLozanoJewelry
Engraved Miscarriage Necklace for Infant Loss, Mourning Jewelry Miscarriage Gift for Mom "Too Beautiful for Earth", Silver, Rose Yellow Gold
StampsofLove4
Mourning Jewelry French Gothic Antique Dress Clip Jet Black Ornate Chic "Fan" Styling "AS-IS"
machismo
Vintage Mourning Jewelry Style Jet Black Glass with Brass Setting Pendant / Charm 1 Piece
JewelsDuMonde
Frequently asked questions about 'mourning jewellery'
How much search demand does 'mourning jewellery' get?
'mourning jewellery' receives 2,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'mourning jewellery'?
There are 40,156 Etsy listings competing for 'mourning jewellery'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'mourning jewellery' worth targeting for my Etsy shop?
'mourning jewellery' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
What should I charge for 'mourning jewellery' products?
Prices for 'mourning jewellery' products range from $5.15 to $990. The median is $47.34 and the average is $107.43. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.
Which countries have the most demand for 'mourning jewellery'?
United Kingdom generates 16% of searches for 'mourning jewellery'.
How do I get my listing to rank for 'mourning jewellery'?
Since 'mourning jewellery' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'mourning jewellery' include 'mourning jewelry' and 'victorian brooch'.
How commercially valuable is 'mourning jewellery'?
The cost per click for 'mourning jewellery' is $0.41. High ad competition combined with a median product price of $47.34 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'mourning jewellery' seasonal or trending?
Search volume dropped 17% between September 2025 and August 2026. Demand peaked around January 2026, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
Keywords related to 'mourning jewellery'
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