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Keyword overview

moisturizing balm

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Monthly search volume

2,900

High volume

Competition

14,066

Medium competition

Cost per click

$2.76

High ad competition

Keyword difficulty

34/100

Moderate

'moisturizing balm' search trend

Monthly searches

MonthSearches
September 20254,400
October 20255,400
November 20253,600
December 20254,400
January 20263,600
February 20262,900
March 20262,900
April 20262,400
May 20262,400
June 20262,900
July 20261,600
August 20261,300

Search volume by country

2,900
USA 1,300
45%
OTHER 1,600
55%

Competition by country

14,066
USA 12,313
88%
OTHER 1,753
12%

How to rank for 'moisturizing balm' on Etsy

Target the right market

United States leads both search demand (45%) and competition (88%) for 'moisturizing balm', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 34/100, 'moisturizing balm' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $2.76 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'moisturizing balm' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'moisturizing balm'

Frequently asked questions about 'moisturizing balm'

How much search demand does 'moisturizing balm' get?

'moisturizing balm' receives 2,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

How saturated is the market for 'moisturizing balm'?

There are 14,066 Etsy listings competing for 'moisturizing balm'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'moisturizing balm' worth targeting for my Etsy shop?

'moisturizing balm' has a keyword difficulty of 34/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'moisturizing balm'?

United States generates 45% of searches for 'moisturizing balm'.

How do I get my listing to rank for 'moisturizing balm'?

Since 'moisturizing balm' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is 'moisturizing balm'?

The cost per click for 'moisturizing balm' is $2.76. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'moisturizing balm' seasonal or trending?

Search volume dropped 70% between September 2025 and August 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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