modelling clay
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Monthly search volume
60,500
Competition
34,012
Cost per click
$0.32
Keyword difficulty
26/100
Easy
'modelling clay' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 60,500 |
| October 2025 | 74,000 |
| November 2025 | 74,000 |
| December 2025 | 60,500 |
| January 2026 | 60,500 |
| February 2026 | 60,500 |
| March 2026 | 60,500 |
| April 2026 | 60,500 |
| May 2026 | 60,500 |
| June 2026 | 60,500 |
| July 2026 | 60,500 |
| August 2026 | 60,500 |
Search volume by country
60,500Competition by country
34,012How to rank for 'modelling clay' on Etsy
Target the right market
Search demand for 'modelling clay' is strongest in United Kingdom (7%), but most competing listings come from sellers in United States (62%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking difficulty
With a difficulty score of 26/100, 'modelling clay' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'modelling clay' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
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Open toolFrequently asked questions about 'modelling clay'
How much search demand does 'modelling clay' get?
'modelling clay' receives 60,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'modelling clay'?
There are 16,869 Etsy listings competing for 'modelling clay'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (62%), while demand is strongest in United Kingdom — a gap worth exploiting.
Is 'modelling clay' worth targeting for my Etsy shop?
'modelling clay' has a keyword difficulty of 26/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'modelling clay'?
United Kingdom generates 7% of searches for 'modelling clay'. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'modelling clay'?
Since 'modelling clay' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
How commercially valuable is 'modelling clay'?
The cost per click for 'modelling clay' is $0.32. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'modelling clay' seasonal or trending?
Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around October 2025.
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