Keyword Overview

mid century brooch

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Monthly Search Volume

110

Low volume

Competition

74,350

High competition

Cost Per Click

$0.39

High ad competition

Keyword Difficulty

76/100

Hard

'mid century brooch' Search Trend

MonthSearches
June 202570
July 202590
August 2025110
September 2025110
October 2025110
November 2025140
December 2025110
January 2026140
February 2026110
March 2026140
April 2026110
May 2026170

Search Volume by Country

110
USA 90
82%
EU 10
9%
OTHER 10
9%

Competition by Country

74,350
USA 56,350
76%
UK 8,944
12%
EU 6,696
9%
AUS 1,140
2%
OTHER 1,220
2%

How to Rank for 'mid century brooch' on Etsy

Target the Right Market

The market for 'mid century brooch' is heavily concentrated in United States, which accounts for 82% of searches and 76% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 76/100, 'mid century brooch' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

At 3 words, 'mid century brooch' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'mid century brooch'

Frequently Asked Questions About 'mid century brooch'

'mid century brooch' receives 110 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (82%) comes from United States.

There are 74,350 Etsy listings competing for 'mid century brooch'. With a difficulty score of 76/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'mid century brooch' has a keyword difficulty of 76/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

United States generates 82% of searches for 'mid century brooch'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'mid century brooch' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'mid century brooch' is $0.39. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 143% between June 2025 and May 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around May 2026.

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