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Keyword overview Updated Jan 19, 2026

mental health matters

'mental health matters' is a highly searched keyword with 14,800 average monthly searches. It has moderate competition on Etsy with 38,358 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 39/100, ranking for 'mental health matters' is achievable but competitive — there are 38,358 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.39 and $69.02, with most priced around $20. The estimated cost per click for 'mental health matters' is $5.36 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly search volume

14,800

High volume

Competition

38,358

Medium competition

Cost per click

$5.36

Medium ad competition

Keyword difficulty

39/100

Moderate

'mental health matters' search trend

Monthly searches

MonthSearches
September 202518,100
October 202522,200
November 202518,100
December 202514,800
January 202614,800
February 202614,800
March 202614,800
April 202614,800
May 202618,100
June 202612,100
July 202612,100
August 202612,100

How much does 'mental health matters' cost on Etsy?

Under $10 28%
$10 – $25 37%
$25 – $50 33%
$50 – $100 3%
$100+ 0%

76 listings · USD

Search volume by country

14,800
USA 8,100
55%
OTHER 6,700
45%

Competition by country

38,358
USA 30,322
79%
UK 1,471
4%
CAN 1,304
3%
AUS 512
1%
IND 59
0%
OTHER 4,690
12%

How to rank for 'mental health matters' on Etsy

Target the right market

United States leads both search demand (55%) and competition (79%) for 'mental health matters', but neither is overwhelmingly dominant.

Price competitively

The price range for 'mental health matters' is unusually wide — from $2.39 up to $69.02. The median sits at $20, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (37% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 39/100, 'mental health matters' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $5.36 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

At 3 words, 'mental health matters' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'mental health matters'

Top Etsy listings for 'mental health matters'

Sample of 12 results
mental health sticky note stickers / mental health reminder stickers / positive thoughts stickers /mental health matters / waterproof

mental health sticky note stickers / mental health reminder stickers / positive thoughts stickers /mental health matters / waterproof

C$3.75 19,983 296,464

AllThingsHappyShopCA

Kindness Badge Reel: Bee Happy, Mental Health Matters

Kindness Badge Reel: Bee Happy, Mental Health Matters

$7.00 8,811 326,555

Crizzos

Mental Health Matters | Badge Reel | Therapist Gift | MRI Safe Badge Reel | Nurse Lanyard | Mental Wellness | Neurology Magnet

Mental Health Matters | Badge Reel | Therapist Gift | MRI Safe Badge Reel | Nurse Lanyard | Mental Wellness | Neurology Magnet

$4.99 1,273 17,537

TemeculaStudioArt

Mental Health Matters Shirt, All day every day, Women Mental Health, Anxiety Shirt, Motivational Shirt, Therapist Shirt, Psychologist Tshirt

Mental Health Matters Shirt, All day every day, Women Mental Health, Anxiety Shirt, Motivational Shirt, Therapist Shirt, Psychologist Tshirt

$16.49 1,242 27,065

CustombyTexas

Motivational Png, Positive Png, Mental Health Matter Png, It's Okay Png, Positive Vibes Gift, Be Yourself Png, Mental Health Awareness Png

Motivational Png, Positive Png, Mental Health Matter Png, It's Okay Png, Positive Vibes Gift, Be Yourself Png, Mental Health Awareness Png

$3.96 1,115 12,253

Clothspell

Mental Health Matters SVG PNG Be Kind to your mind Svg Mental Health Svg Mental Health Awareness Motivational Svg Trendy svg Retro svg

Mental Health Matters SVG PNG Be Kind to your mind Svg Mental Health Svg Mental Health Awareness Motivational Svg Trendy svg Retro svg

TRY 100.00 778 5,729

AuroraLightDigital

You Matter Comfort Colors®, Mental Health Matter Shirt, Anxiety Sweatshirt, School Psychologist Crewneck, School Counselor Tee, Be Kind Tees

You Matter Comfort Colors®, Mental Health Matter Shirt, Anxiety Sweatshirt, School Psychologist Crewneck, School Counselor Tee, Be Kind Tees

$19.98 676 12,676

VintageVibeShirt

Embroidered Mental Health Matters Sweatshirt, Mental Health Awareness, Women Inspirational, School Psychologist, Anxiety Shirts, Brain Shirt

Embroidered Mental Health Matters Sweatshirt, Mental Health Awareness, Women Inspirational, School Psychologist, Anxiety Shirts, Brain Shirt

$34.99 544 5,061

MocMienArt

Mental Health Matters PNG Sublimation Designs (Digital Download)

Mental Health Matters PNG Sublimation Designs (Digital Download)

$8.00 479 3,648

SunshineDaydreamerCo

Mental Health Matters Embroidered Sweatshirt: Inspirational Women's Apparel

Mental Health Matters Embroidered Sweatshirt: Inspirational Women's Apparel

$26.99 465 5,735

MoriNoKoya

Mental Health Reminder Stickers, Mental Health Sticky Notes Stickers, Mental Health Matter, Waterproof, Reminder Sticker, Mental Health Gift

Mental Health Reminder Stickers, Mental Health Sticky Notes Stickers, Mental Health Matter, Waterproof, Reminder Sticker, Mental Health Gift

C$5.50 442 2,647

MindfulOverMindFull

Dear Person Behind Me, You are Enough Tshirt for Friends and Family, Kindness Shirt, Mental Health Matters Shirt, To the Person Behind Me

Dear Person Behind Me, You are Enough Tshirt for Friends and Family, Kindness Shirt, Mental Health Matters Shirt, To the Person Behind Me

$13.32 376 26,892

OJEYAPPAREL

Frequently asked questions about 'mental health matters'

How much search demand does 'mental health matters' get?

'mental health matters' receives 14,800 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

How saturated is the market for 'mental health matters'?

There are 38,358 Etsy listings competing for 'mental health matters'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'mental health matters' worth targeting for my Etsy shop?

'mental health matters' has a keyword difficulty of 39/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'mental health matters' products?

Prices for 'mental health matters' products range from $2.39 to $69.02. The median is $20 and the average is $20.78. 37% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

Which countries have the most demand for 'mental health matters'?

United States generates 55% of searches for 'mental health matters'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'mental health matters'?

Place 'mental health matters' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'mental health matters' include 'mental health matter' and 'mental health shirt'.

How commercially valuable is 'mental health matters'?

The cost per click for 'mental health matters' is $5.36. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Is 'mental health matters' seasonal or trending?

Search volume dropped 33% between September 2025 and August 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'mental health matters'

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