Keyword Overview

mens shoes

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Monthly Search Volume

450,000

High volume

Competition

193,239

High competition

Cost Per Click

$1.00

High ad competition

Keyword Difficulty

42/100

Moderate

'mens shoes' Search Trend

MonthSearches
April 2025301,000
May 2025368,000
June 2025301,000
July 2025368,000
August 2025450,000
September 2025450,000
October 2025550,000
November 2025550,000
December 2025550,000
January 2026368,000
February 2026301,000
March 2026450,000

Search Volume by Country

450,000
USA 246,000
55%
AUS 22,200
5%
CAN 22,200
5%
EU 9,900
2%
IND --
--
UK --
--
OTHER 149,700
33%

Competition by Country

193,239
USA 103,305
53%
EU 20,837
11%
UK 12,267
6%
CAN 5,585
3%
IND 3,053
2%
AUS 1,927
1%
OTHER 46,265
24%

How to Rank for 'mens shoes' on Etsy

Target the Right Market

United States leads both search demand (55%) and competition (53%) for 'mens shoes', but neither is overwhelmingly dominant. Australia and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Ranking Difficulty

With a difficulty score of 42/100, 'mens shoes' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'mens shoes' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'mens shoes'

Frequently Asked Questions About 'mens shoes'

'mens shoes' receives 450,000 monthly searches globally. That's substantial demand, but with 193,239 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from United States.

There are 193,239 Etsy listings competing for 'mens shoes'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'mens shoes' has a keyword difficulty of 42/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 55% of searches for 'mens shoes'. Australia and Canada also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'mens shoes' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'mens shoes' is $1.00. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 50% between April 2025 and March 2026. A 50% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around October 2025.

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