Keyword Overview

maternity sweatshirt

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Monthly Search Volume

1,300

Medium volume

Competition

12,593

Low competition

Cost Per Click

$1.22

High ad competition

Keyword Difficulty

23/100

Easy

'maternity sweatshirt' Search Trend

MonthSearches
January 20251,900
February 20251,300
March 20251,300
April 2025720
May 2025720
June 2025590
July 2025880
August 20251,300
September 20251,600
October 20251,900
November 20251,900
December 20251,600

Search Volume by Country

1,300
USA 880
68%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 420
32%

Competition by Country

12,593
USA 12,593
100%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 0
0%

How to Rank for 'maternity sweatshirt' on Etsy

Target the Right Market

The market for 'maternity sweatshirt' is heavily concentrated in United States, which accounts for 68% of searches and 100% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 23/100, 'maternity sweatshirt' is rated easy to rank for on Etsy. The relatively low barrier means even newer shops can rank on the first page for 'maternity sweatshirt'. Focus on a strong title placement and complete listing attributes to secure your position.

Optimization Tips

'maternity sweatshirt' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'maternity sweatshirt'

Frequently Asked Questions About 'maternity sweatshirt'

'maternity sweatshirt' receives 1,300 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (68%) comes from United States.

There are 0 Etsy listings competing for 'maternity sweatshirt'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'maternity sweatshirt' has a keyword difficulty of 23/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 68% of searches for 'maternity sweatshirt'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'maternity sweatshirt' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'maternity sweatshirt' is $1.22. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 16% between January 2025 and December 2025. Demand peaked around January 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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