Keyword Overview

maternity bra

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Monthly Search Volume

60,500

High volume

Competition

843

Low competition

Cost Per Click

$0.96

High ad competition

Keyword Difficulty

10/100

Easy

'maternity bra' Search Trend

MonthSearches
April 202560,500
May 202560,500
June 202560,500
July 202560,500
August 202560,500
September 202560,500
October 202549,500
November 202560,500
December 202560,500
January 202660,500
February 202649,500
March 202660,500

Search Volume by Country

60,500
USA 14,800
24%
IND 12,100
20%
AUS --
--
CAN --
--
EU --
--
UK --
--
OTHER 33,600
56%

Competition by Country

843
USA 151
18%
IND 42
5%
AUS --
--
CAN --
--
EU --
--
UK --
--
OTHER 650
77%

How to Rank for 'maternity bra' on Etsy

Target the Right Market

United States leads both search demand (24%) and competition (18%) for 'maternity bra', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 10/100, 'maternity bra' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'maternity bra' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'maternity bra'

Frequently Asked Questions About 'maternity bra'

'maternity bra' receives 60,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 843 Etsy listings competing for 'maternity bra'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'maternity bra' has a keyword difficulty of 10/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 24% of searches for 'maternity bra'.

Since 'maternity bra' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'maternity bra' is $0.96. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between April 2025 and March 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around April 2025.

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