Keyword Overview

matching sets

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Monthly Search Volume

90,500

High volume

Competition

217,616

High competition

Cost Per Click

$1.09

High ad competition

Keyword Difficulty

47/100

Moderate

'matching sets' Search Trend

MonthSearches
July 202574,000
August 202574,000
September 202574,000
October 202560,500
November 2025110,000
December 2025110,000
January 202674,000
February 202674,000
March 202690,500
April 202690,500
May 202690,500
June 202690,500

Search Volume by Country

90,500
USA 60,500
67%
OTHER 30,000
33%

Competition by Country

217,616
USA 146,368
67%
UK 24,210
11%
AUS 7,075
3%
OTHER 39,963
18%

How to Rank for 'matching sets' on Etsy

Target the Right Market

The market for 'matching sets' is heavily concentrated in United States, which accounts for 67% of searches and 67% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 47/100, 'matching sets' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.09 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'matching sets' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'matching sets'

Frequently Asked Questions About 'matching sets'

'matching sets' receives 90,500 monthly searches globally. That's substantial demand, but with 217,616 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (67%) comes from United States.

There are 217,616 Etsy listings competing for 'matching sets'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'matching sets' has a keyword difficulty of 47/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 67% of searches for 'matching sets'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'matching sets' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'matching sets' is $1.09. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 22% between July 2025 and June 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around November 2025.

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