Keyword Overview

massage oils

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Monthly Search Volume

90,500

High volume

Competition

10,180

Medium competition

Cost Per Click

$0.63

Medium ad competition

Keyword Difficulty

24/100

Easy

'massage oils' Search Trend

MonthSearches
May 2025110,000
June 202590,500
July 202590,500
August 202590,500
September 202590,500
October 202590,500
November 202590,500
December 2025110,000
January 2026110,000
February 202690,500
March 202690,500
April 202690,500

Search Volume by Country

90,500
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
USA --
--
OTHER 90,500
100%

Competition by Country

10,180
USA 4,577
45%
UK 932
9%
AUS --
--
CAN --
--
EU --
--
IND --
--
OTHER 4,671
46%

How to Rank for 'massage oils' on Etsy

Target the Right Market

Search demand for 'massage oils' is distributed across multiple regions without a single dominant market.

Ranking Difficulty

With a difficulty score of 24/100, 'massage oils' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'massage oils' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'massage oils'

Frequently Asked Questions About 'massage oils'

'massage oils' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 10,180 Etsy listings competing for 'massage oils'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (45%), while demand is strongest in Australia — a gap worth exploiting.

'massage oils' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Since 'massage oils' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'massage oils' is $0.63. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 18% between May 2025 and April 2026. Demand peaked around May 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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