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Keyword overview Updated Oct 09, 2026

made in italy

'made in italy' is a highly searched keyword with 74,000 average monthly searches. It has heavy competition on Etsy with 182,607 listings targeting the keyword. Search demand held steady between September 2025 and August 2026 with no major seasonal swings. With a keyword difficulty of 46/100, ranking for 'made in italy' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $9.99 and $1700, with most priced around $60. The estimated cost per click for 'made in italy' is $0.40 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

74,000

High volume

Competition

182,607

High competition

Cost per click

$0.40

Low ad competition

Keyword difficulty

46/100

Moderate

'made in italy' search trend

Monthly searches

MonthSearches
September 202590,500
October 202574,000
November 202574,000
December 202574,000
January 202690,500
February 202674,000
March 202690,500
April 202690,500
May 202690,500
June 202674,000
July 202674,000
August 202690,500

How much does 'made in italy' cost on Etsy?

Under $10 4%
$10 – $25 11%
$25 – $50 25%
$50 – $100 29%
$100+ 32%

28 listings · USD

Search volume by country

74,000
EU 27,100
37%
USA 18,100
24%
UK 12,100
16%
CAN 590
1%
OTHER 16,110
22%

Competition by country

182,607
EU 84,423
46%
USA 62,361
34%
UK 8,494
5%
CAN 8,096
4%
AUS 1,758
1%
IND 397
0%
OTHER 17,078
9%

How to rank for 'made in italy' on Etsy

Target the right market

European Union leads both search demand (37%) and competition (46%) for 'made in italy', but neither is overwhelmingly dominant. United States and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'made in italy' is unusually wide — from $9.99 up to $1700. The median sits at $60, which is a better benchmark than the average since the spread is so large. The most populated bracket is $100+ (32% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 46/100, 'made in italy' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $60, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization tips

At 3 words, 'made in italy' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'made in italy'

Top Etsy listings for 'made in italy'

Sample of 12 results
100% ORGANIC Combed COTTON Ladies' Socks. Made in ITALY. 1 Pair. Breathable, Comfortable, Classic. Casual/Dress Wear. Adjustable Length.

100% ORGANIC Combed COTTON Ladies' Socks. Made in ITALY. 1 Pair. Breathable, Comfortable, Classic. Casual/Dress Wear. Adjustable Length.

$12.99 3,395 111,366

tittimittiShop

SPRING Plafoniera Lampadario a Soffitto in Ferro Decorato e Vetro Alabastro Stile Floreale Classico Illuminazione Made in Italy

SPRING Plafoniera Lampadario a Soffitto in Ferro Decorato e Vetro Alabastro Stile Floreale Classico Illuminazione Made in Italy

€79.00 465 10,063

ItalianLightStore

Copri Cuscino decorativo, 30x50 cm altissima qualità - 100% made in Italy - realizzato a mano

Copri Cuscino decorativo, 30x50 cm altissima qualità - 100% made in Italy - realizzato a mano

€53.00 457 8,429

100seta

1.1MM Solid 925 Sterling Silver Italian Square Box Chain Necklace for Pendants & Charms Made in Italy,16" 18" 20" 24", 26", or 30" Inches

1.1MM Solid 925 Sterling Silver Italian Square Box Chain Necklace for Pendants & Charms Made in Italy,16" 18" 20" 24", 26", or 30" Inches

$60.00 438 16,083

RenegadeJewelryStore

Luxury 100% Cashmere Slouchy Beanie: Ribbed Knit Hat, Made in Italy

Luxury 100% Cashmere Slouchy Beanie: Ribbed Knit Hat, Made in Italy

£69.00 318 9,146

Italyincashmere

Italian Ceramic Wall Clock Decorated Lemons Hand Painted Made in ITALY Tuscan Art Pottery

Italian Ceramic Wall Clock Decorated Lemons Hand Painted Made in ITALY Tuscan Art Pottery

$119.00 299 7,807

CeramicheArteParrini

ARHome Comodino pensile 60 x 29 x 22, Mensola Contenitore, Made in Italy

ARHome Comodino pensile 60 x 29 x 22, Mensola Contenitore, Made in Italy

€94.90 282 11,764

ARHomeItalia

Sandali infradito uomo Cuoio e Pelle al Vegetale Mario Doni,  Sandalo uomo artigianale in pelle fatto a mano personalizzabile, Made in Italy

Sandali infradito uomo Cuoio e Pelle al Vegetale Mario Doni, Sandalo uomo artigianale in pelle fatto a mano personalizzabile, Made in Italy

€111.00 117 7,862

MarioDoni

Italian Art Pottery Ceramic Brings Garlic Jar Holder Hand Painted Pattern Lemons Made in ITALY Tuscany

Italian Art Pottery Ceramic Brings Garlic Jar Holder Hand Painted Pattern Lemons Made in ITALY Tuscany

$122.00 110 2,007

CeramicheArteParrini

Made in Italy Milano Needlecord Barrel Leg Cocoon Trousers Various Colours

Made in Italy Milano Needlecord Barrel Leg Cocoon Trousers Various Colours

£29.00 67 2,465

LinenclosetBoutique

Ready to ship Made in Italy gold color Italian 6 lights beaded chandelier wrought iron and glass beads green drops

Ready to ship Made in Italy gold color Italian 6 lights beaded chandelier wrought iron and glass beads green drops

€2500.00 49 971

MilanChicChandeliers

Statua della Madonna del Sorriso cm 40 (15,74 inches) in polvere di alabastro, base in legno, decorata a mano, made in Italy

Statua della Madonna del Sorriso cm 40 (15,74 inches) in polvere di alabastro, base in legno, decorata a mano, made in Italy

€339.00 24 970

ArteSacraCaravaggio

Frequently asked questions about 'made in italy'

How much search demand does 'made in italy' get?

'made in italy' receives 74,000 monthly searches globally. That's substantial demand, but with 182,607 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'made in italy'?

There are 182,607 Etsy listings competing for 'made in italy'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'made in italy' worth targeting for my Etsy shop?

'made in italy' has a keyword difficulty of 46/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'made in italy' products?

Prices for 'made in italy' products range from $9.99 to $1700. The median is $60 and the average is $147.09. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'made in italy'?

European Union generates 37% of searches for 'made in italy'. United States and United Kingdom also show meaningful demand.

How do I get my listing to rank for 'made in italy'?

Place 'made in italy' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'made in italy' include 'vintage' and 'italian ceramic'.

How commercially valuable is 'made in italy'?

The cost per click for 'made in italy' is $0.40. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'made in italy' seasonal or trending?

Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around September 2025.

Keywords related to 'made in italy'

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