Keyword Overview

last of us

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Monthly Search Volume

1,220,000

High volume

Competition

10,685

Medium competition

Cost Per Click

$9.71

Low ad competition

Keyword Difficulty

18/100

Easy

'last of us' Search Trend

MonthSearches
April 20254,090,000
May 20254,090,000
June 20251,500,000
July 20251,000,000
August 2025673,000
September 2025550,000
October 2025550,000
November 2025450,000
December 2025550,000
January 2026550,000
February 2026550,000
March 2026450,000

Search Volume by Country

1,220,000
UK 49,500
4%
OTHER 1,170,500
96%

Competition by Country

10,685
USA 8,461
79%
UK 1,410
13%
OTHER 814
8%

How to Rank for 'last of us' on Etsy

Target the Right Market

Search demand for 'last of us' is strongest in United Kingdom (4%), but most competing listings come from sellers in United States (79%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 18/100, 'last of us' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

At 3 words, 'last of us' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'last of us'

Frequently Asked Questions About 'last of us'

'last of us' receives 1,220,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 10,685 Etsy listings competing for 'last of us'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (79%), while demand is strongest in United Kingdom — a gap worth exploiting.

'last of us' has a keyword difficulty of 18/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United Kingdom generates 4% of searches for 'last of us'. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Place 'last of us' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'last of us' is $9.71. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 89% between April 2025 and March 2026. Demand peaked around April 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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