Keyword Overview

lace underwear

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Monthly Search Volume

33,100

High volume

Competition

29,726

Medium competition

Cost Per Click

$0.89

High ad competition

Keyword Difficulty

34/100

Moderate

'lace underwear' Search Trend

MonthSearches
July 202533,100
August 202533,100
September 202527,100
October 202527,100
November 202533,100
December 202533,100
January 202633,100
February 202633,100
March 202633,100
April 202627,100
May 202633,100
June 202627,100

Search Volume by Country

33,100
USA 9,900
30%
OTHER 23,200
70%

Competition by Country

29,726
USA 3,299
11%
UK 1,602
5%
AUS 177
1%
OTHER 24,648
83%

How to Rank for 'lace underwear' on Etsy

Target the Right Market

United States leads both search demand (30%) and competition (11%) for 'lace underwear', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 34/100, 'lace underwear' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'lace underwear' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'lace underwear'

Frequently Asked Questions About 'lace underwear'

'lace underwear' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 29,726 Etsy listings competing for 'lace underwear'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'lace underwear' has a keyword difficulty of 34/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 30% of searches for 'lace underwear'.

Since 'lace underwear' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

The cost per click for 'lace underwear' is $0.89. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around July 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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