kindness matters
'kindness matters' is a highly searched keyword with 2,400 average monthly searches. It has moderate competition on Etsy with 16,927 listings targeting the keyword. Search interest dropped 34% between October 2025 and September 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 36/100, ranking for 'kindness matters' is achievable but competitive — there are 16,927 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1.99 and $60, with most priced around $19.99. The estimated cost per click for 'kindness matters' is $10.14 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly search volume
2,400
Competition
16,927
Cost per click
$10.14
Keyword difficulty
36/100
Moderate
'kindness matters' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 2,900 |
| November 2025 | 2,900 |
| December 2025 | 1,900 |
| January 2026 | 2,900 |
| February 2026 | 2,900 |
| March 2026 | 2,400 |
| April 2026 | 1,900 |
| May 2026 | 2,400 |
| June 2026 | 2,400 |
| July 2026 | 1,900 |
| August 2026 | 1,900 |
| September 2026 | 1,900 |
How much does 'kindness matters' cost on Etsy?
76 listings · USD
Search volume by country
2,400Competition by country
16,927How to rank for 'kindness matters' on Etsy
Target the right market
United States leads both search demand (54%) and competition (91%) for 'kindness matters', but neither is overwhelmingly dominant. Canada and other regions still contribute meaningful demand, so international sellers have room to compete across markets.
Price competitively
Sellers listing under 'kindness matters' price between $1.99 and $60, clustering around a median of $19.99. The most populated bracket is $10 – $25 (37% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 36/100, 'kindness matters' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $10.14 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization tips
'kindness matters' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'be kind' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'kindness matters'
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Open toolTop Etsy listings for 'kindness matters'
Sample of 12 results
NEW** Kindness Matters Plant Sprout Enamel / Lapel Pin
ILOOTPAPERIE
Be Kind Sticker, Circle Shaped Label, Retro Sticker, Laptop Sticker, Waterproof Decal, Kindness Matters, Vinyl Sticker, Water Bottle Decal
SavannahandJamesCo
Dear Person Behind Me Hoodie, You Matter Hoodie, Mental Health Matters Hoodie, You Are Amazing Beautiful Enough Hoodie, Kindness Matters
ShirtslyApparel
Kindness Is Contagious Svg, Kindness Matters, Kindness Svg, Teacher Svg, Anti Bullying Svg, Kindness Shirt Svg Cut File for Cricut, Png, Dxf
RealDreamArt
Kindness Matters Diamond Art Kit
AddisonLaneDesign
Choose Kindness png,Kindness Matters SVG PNG, Motivational Sleeve Shirt Design Svg, Kindness Definition Svg, Positive Quotes Png,Matters Svg
dorennart
Kindness Matters Felties | EXCLUSIVE | kindness felties | Rainbow felties | glitter felties | Embroidered Felt | UNCUT | (set of 4)
FantasticFelties
Faith Over Fear Shirt, IVF Shirt, Faith Tee, Cute Graphic Tees, Graphic Tees for Women, Birthday Gifts for Her, Kindness Matters Shirt, God
BittyandBoho
Kindness Matters Pinback Button, 1.25 Inch Pin, Kind, Caring, Compassion
DottieAndCaro
Faith Over Fear Shirt, IVF Shirt, Faith Tee, Cute Graphic Tees, Graphic Tees for Women, Birthday Gifts for Her, Kindness Matters Shirt, God
BittyandBoho
Choose Kindness PNG File, Kindness Matters Svg, Cute Shirts for Women, Kindness Sweatshirts Png, Kind Vibes Svg, Trendy Shirt Ideas
DesignsByRiRiCo
Kindness Matters Garden Flag, Inclusion Equality Inspirational Flags Spring Summer Patio Porch Banner Positive Welcome Be Kind Yard Sign
WanderingMercantile
Frequently asked questions about 'kindness matters'
How much search demand does 'kindness matters' get?
'kindness matters' receives 2,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (54%) comes from United States.
How saturated is the market for 'kindness matters'?
There are 16,927 Etsy listings competing for 'kindness matters'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'kindness matters' worth targeting for my Etsy shop?
'kindness matters' has a keyword difficulty of 36/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'kindness matters' products?
Prices for 'kindness matters' products range from $1.99 to $60. The median is $19.99 and the average is $20.35. 37% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
Which countries have the most demand for 'kindness matters'?
United States generates 54% of searches for 'kindness matters'. Canada and United Kingdom also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'kindness matters'?
Since 'kindness matters' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'kindness matters' include 'be kind' and 'be kind shirt'.
How commercially valuable is 'kindness matters'?
The cost per click for 'kindness matters' is $10.14. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'kindness matters' seasonal or trending?
Search volume dropped 34% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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