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Keyword overview Updated Sep 19, 2026

kids swimwear

'kids swimwear' is a highly searched keyword with 60,500 average monthly searches. It has moderate competition on Etsy with 18,014 listings targeting the keyword. In the past year, search interest peaked in May 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 27/100, 'kids swimwear' is relatively easy to rank for because the 60,500 monthly searches far outweigh the competition. Products in this category typically sell between $2.79 and $140, with most priced around $32.96. The estimated cost per click for 'kids swimwear' is $0.78 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

60,500

High volume

Competition

18,014

Medium competition

Cost per click

$0.78

High ad competition

Keyword difficulty

27/100

Easy

'kids swimwear' search trend

Monthly searches

MonthSearches
September 202560,500
October 202560,500
November 202560,500
December 202549,500
January 202660,500
February 202649,500
March 202674,000
April 202674,000
May 202690,500
June 202690,500
July 202674,000
August 202660,500

How much does 'kids swimwear' cost on Etsy?

Under $10 15%
$10 – $25 18%
$25 – $50 50%
$50 – $100 15%
$100+ 1%

72 listings · USD

Search volume by country

60,500
USA 18,100
30%
OTHER 42,400
70%

Competition by country

18,014
USA 11,752
65%
AUS 126
1%
OTHER 6,136
34%

How to rank for 'kids swimwear' on Etsy

Target the right market

United States leads both search demand (30%) and competition (65%) for 'kids swimwear', but neither is overwhelmingly dominant.

Price competitively

The price range for 'kids swimwear' is unusually wide — from $2.79 up to $140. The median sits at $32.96, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 50% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 27/100, 'kids swimwear' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'kids swimwear' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'girls swimwear' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'kids swimwear'

Top Etsy listings for 'kids swimwear'

Sample of 12 results
Girls Swimsuit Sewing Pattern For Kids Swimwear Pattern For Toddlers Bathing Suit Sewing Pattern For Children

Girls Swimsuit Sewing Pattern For Kids Swimwear Pattern For Toddlers Bathing Suit Sewing Pattern For Children

$11.95 119 1,005

SweetPleatPatterns

Personalized Pink Girl Swimsuit / First Birthday Swimsuit / Baby Gift Set / Custom Kids Swimwear / Toddler Bathing Suit with Headband

Personalized Pink Girl Swimsuit / First Birthday Swimsuit / Baby Gift Set / Custom Kids Swimwear / Toddler Bathing Suit with Headband

C$75.00 73 2,599

BabyLadySwim

Boys swim briefs sewing pattern, swimsuit, bathing suit, kids swimwear, boy swim trunks, easy swim shorts pattern, ivl as good as free

Boys swim briefs sewing pattern, swimsuit, bathing suit, kids swimwear, boy swim trunks, easy swim shorts pattern, ivl as good as free

$5.00 49 1,055

IvLHechoConAmor

Tie-Dye Birthday Girl Swimsuit: Personalized Kids Swimwear

Tie-Dye Birthday Girl Swimsuit: Personalized Kids Swimwear

$34.95 43 1,832

CoastalCoutureByTori

Various Bundle, Vintage High Quality Stretch Fabric, Swimsuit, Bikini, Beachwear, Swimwear, Workout Stretch Fabric, swimsuit, kids bathing.

Various Bundle, Vintage High Quality Stretch Fabric, Swimsuit, Bikini, Beachwear, Swimwear, Workout Stretch Fabric, swimsuit, kids bathing.

C$39.50 30 350

ForbieCanada

BOYS Personalized Swim Trunks Triangle Seersucker Shorts Custom Text Kids Swimwear Green and Blue Swim Suit Custom Boys Swimsuit Swim Trunks

BOYS Personalized Swim Trunks Triangle Seersucker Shorts Custom Text Kids Swimwear Green and Blue Swim Suit Custom Boys Swimsuit Swim Trunks

$26.00 23 1,004

BlossomButtercupShop

Kıds swimwear shorts Sewing pattern /swimsuit pattern/Swim Shorts PDF Sewing Pattern/boy swim shorts/kıds beachwear/panty swim shorts sewing

Kıds swimwear shorts Sewing pattern /swimsuit pattern/Swim Shorts PDF Sewing Pattern/boy swim shorts/kıds beachwear/panty swim shorts sewing

TRY 298.96 20 633

Doganpattern

4th of July Pattern Kids Swimsuit | Girls Kids One-Piece Swimsuit |Fourth of July Suit | Pink | Summer | Kids Swimwear | Toddler Suit

4th of July Pattern Kids Swimsuit | Girls Kids One-Piece Swimsuit |Fourth of July Suit | Pink | Summer | Kids Swimwear | Toddler Suit

$32.99 18 807

SkyTasticShop

Summer Pup Reversible Cami Bikini, Kids Swimwear, Swimwear, Bikini, Handmade Swimwear, Reversible, Cami Tank, Summer, Blue Heeler, Blue Dog

Summer Pup Reversible Cami Bikini, Kids Swimwear, Swimwear, Bikini, Handmade Swimwear, Reversible, Cami Tank, Summer, Blue Heeler, Blue Dog

$40.00 17 293

Brinseyandco

Personalized Photo Kids Swimsuit, Custom Face Kid Swimwear, Toddler One Piece Bathing Suit, Funny Beach Pool Party Gift, Birthday Gift

Personalized Photo Kids Swimsuit, Custom Face Kid Swimwear, Toddler One Piece Bathing Suit, Funny Beach Pool Party Gift, Birthday Gift

MYR 260.64 11 1,010

PurityCraftaa

Personalized Flower Swimsuit: Girls Fashion Bikini, Kids Swimwear

Personalized Flower Swimsuit: Girls Fashion Bikini, Kids Swimwear

$69.99 10 353

SistersGKids

Girls One Piece Swimsuit Mockup Girls Swimwear Mockup Drag and Drop Printful AOP Bathing Suit Mockup Kids Summer Beach Mockup Kids Swimwear

Girls One Piece Swimsuit Mockup Girls Swimwear Mockup Drag and Drop Printful AOP Bathing Suit Mockup Kids Summer Beach Mockup Kids Swimwear

$5.96 10 7,036

LookingGlassViews

Frequently asked questions about 'kids swimwear'

How much search demand does 'kids swimwear' get?

'kids swimwear' receives 60,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'kids swimwear'?

There are 18,014 Etsy listings competing for 'kids swimwear'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'kids swimwear' worth targeting for my Etsy shop?

'kids swimwear' has a keyword difficulty of 27/100 (easy). Combined with a median product price of $32.96, this is a strong opportunity — low competition and a price point that supports healthy margins.

What should I charge for 'kids swimwear' products?

Prices for 'kids swimwear' products range from $2.79 to $140. The median is $32.96 and the average is $32.94. 50% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.

Which countries have the most demand for 'kids swimwear'?

United States generates 30% of searches for 'kids swimwear'.

How do I get my listing to rank for 'kids swimwear'?

Since 'kids swimwear' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'kids swimwear' include 'girls swimwear' and 'kids swimsuit'.

How commercially valuable is 'kids swimwear'?

The cost per click for 'kids swimwear' is $0.78. High ad competition combined with a median product price of $32.96 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'kids swimwear' seasonal or trending?

Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around May 2026.

Keywords related to 'kids swimwear'

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