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Keyword overview Updated Apr 22, 2026

hour glass

'hour glass' is a highly searched keyword with 60,500 average monthly searches. It has moderate competition on Etsy with 7,619 listings targeting the keyword. Search interest dropped 18% between September 2025 and August 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 24/100, 'hour glass' is relatively easy to rank for because the 60,500 monthly searches far outweigh the competition. Products in this category typically sell between $1 and $925, with most priced around $22. The estimated cost per click for 'hour glass' is $0.60 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

60,500

High volume

Competition

7,619

Medium competition

Cost per click

$0.60

High ad competition

Keyword difficulty

24/100

Easy

'hour glass' search trend

Monthly searches

MonthSearches
September 202574,000
October 202574,000
November 202574,000
December 202574,000
January 202674,000
February 202660,500
March 202674,000
April 202660,500
May 202660,500
June 202649,500
July 202649,500
August 202660,500

How much does 'hour glass' cost on Etsy?

Under $10 27%
$10 – $25 27%
$25 – $50 22%
$50 – $100 18%
$100+ 8%

79 listings · USD

Search volume by country

60,500
USA 22,200
37%
OTHER 38,300
63%

Competition by country

7,619
USA 5,650
74%
UK 674
9%
OTHER 1,295
17%

How to rank for 'hour glass' on Etsy

Target the right market

United States leads both search demand (37%) and competition (74%) for 'hour glass', but neither is overwhelmingly dominant.

Price competitively

The price range for 'hour glass' is unusually wide — from $1 up to $925. The median sits at $22, which is a better benchmark than the average since the spread is so large. The most populated bracket is Under $10 (27% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 24/100, 'hour glass' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'hour glass' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'sand timer' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'hour glass'

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Top Etsy listings for 'hour glass'

Sample of 12 results
Inlay Hour Glass Pendant Ornament, Silhouette Elephants, turquoise and red mosaic inlay stones, 4.14", handmade, Each

Inlay Hour Glass Pendant Ornament, Silhouette Elephants, turquoise and red mosaic inlay stones, 4.14", handmade, Each

$19.00 211 1,683

HHHdesigns
Engraved Solid Brass And Wood Hour Glass Sand timer/ Engraved Hour Glass / Personalized Sand timer / Retirement Gift / Anniversary Gift

Engraved Solid Brass And Wood Hour Glass Sand timer/ Engraved Hour Glass / Personalized Sand timer / Retirement Gift / Anniversary Gift

$62.17 161 6,271

Karniproduction
Legend of Zelda The Phantom Hour Glass 18 x 24" Video Game Poster

Legend of Zelda The Phantom Hour Glass 18 x 24" Video Game Poster

$30.00 126 1,489

kitschaus
Sterling Silver Hour Glass Bracelet or Necklace Pendant, Anniversary Graduation Gift, Carpe Diem Seize the Day Charm

Sterling Silver Hour Glass Bracelet or Necklace Pendant, Anniversary Graduation Gift, Carpe Diem Seize the Day Charm

$34.95 90 341

TheDangleDiva
Mr. Sandman Sand Timer Hour Glass Necklace Pendant on 16 Inch Chain

Mr. Sandman Sand Timer Hour Glass Necklace Pendant on 16 Inch Chain

$20.00 89 627

luv4sams
long linen skirt hour glass line, lange linnen rok in zandloper lijn, long summer linen chambray skirt, lange zomerlinnen chambray rok

long linen skirt hour glass line, lange linnen rok in zandloper lijn, long summer linen chambray skirt, lange zomerlinnen chambray rok

€105.00 64 1,545

MOYZOorganics
1 / 2 str 8" 9pcs 22mm hour glass bone sea beach glass Beads frosted recycled - Red Aqua Teal Blue White Purple

1 / 2 str 8" 9pcs 22mm hour glass bone sea beach glass Beads frosted recycled - Red Aqua Teal Blue White Purple

$2.81 47

valerval
HourGlass Sub Bit Badges / Hour Glass Time Piece Timer Liquid Sub Badges / Loyalty / Hourglass Emote / Liquid Streamer Graphics / Emote

HourGlass Sub Bit Badges / Hour Glass Time Piece Timer Liquid Sub Badges / Loyalty / Hourglass Emote / Liquid Streamer Graphics / Emote

$4.00 42 513

MinMotion
Hour Glass Pewter Ring - Small Sizes 4 to 7 + Half Sizes - Petite Ring RS260

Hour Glass Pewter Ring - Small Sizes 4 to 7 + Half Sizes - Petite Ring RS260

$20.00 39 293

pewtercharms
Hour Glass Necklace, Sand Timer, Old-Fashioned, Steampunk, Nautical, Men's, Women's

Hour Glass Necklace, Sand Timer, Old-Fashioned, Steampunk, Nautical, Men's, Women's

$30.00 36 428

Nomadsouldesigns
Grandpa's Happy Hour Glass, Personalized Grandpa gift, Fathers Day, Pint Glass, Beer

Grandpa's Happy Hour Glass, Personalized Grandpa gift, Fathers Day, Pint Glass, Beer

$21.25 29 670

GrayFoxTradingCo
Modern Hand-Tufted Hour-Glass Area Rug – Cream & Brown Striped Lines Pattern Carpet for Living Room, Bedroom, Office Or Lounge Décors

Modern Hand-Tufted Hour-Glass Area Rug – Cream & Brown Striped Lines Pattern Carpet for Living Room, Bedroom, Office Or Lounge Décors

INR 40901.00 29 507

TheFineRugStore

Frequently asked questions about 'hour glass'

How much search demand does 'hour glass' get?

'hour glass' receives 60,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'hour glass'?

There are 7,619 Etsy listings competing for 'hour glass'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'hour glass' worth targeting for my Etsy shop?

'hour glass' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'hour glass' products?

Prices for 'hour glass' products range from $1 to $925. The median is $22 and the average is $57.78. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.

Which countries have the most demand for 'hour glass'?

United States generates 37% of searches for 'hour glass'.

How do I get my listing to rank for 'hour glass'?

Since 'hour glass' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'hour glass' include 'sand timer' and 'vintage'.

How commercially valuable is 'hour glass'?

The cost per click for 'hour glass' is $0.60. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'hour glass' seasonal or trending?

Search volume dropped 18% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'hour glass'

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