Keyword Overview

hermès

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Monthly Search Volume

5,000,000

High volume

Competition

20,201

Medium competition

Cost Per Click

$0.83

Medium ad competition

Keyword Difficulty

22/100

Easy

'hermès' Search Trend

MonthSearches
January 20255,000,000
February 20255,000,000
March 20255,000,000
April 20255,000,000
May 20255,000,000
June 20255,000,000
July 20255,000,000
August 20255,000,000
September 20255,000,000
October 20255,000,000
November 20255,000,000
December 20256,120,000

Search Volume by Country

5,000,000
EU 2,240,000
45%
AUS --
--
CAN --
--
IND --
--
UK --
--
USA --
--
OTHER 2,760,000
55%

Competition by Country

20,201
EU 6,377
32%
AUS --
--
CAN --
--
IND --
--
UK --
--
USA --
--
OTHER 13,824
68%

How to Rank for 'hermès' on Etsy

Target the Right Market

European Union leads both search demand (45%) and competition (32%) for 'hermès', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 22/100, 'hermès' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'hermès' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'hermès'

Frequently Asked Questions About 'hermès'

'hermès' receives 5,000,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from European Union.

There are 20,201 Etsy listings competing for 'hermès'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'hermès' has a keyword difficulty of 22/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

European Union generates 45% of searches for 'hermès'.

Since 'hermès' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'hermès' is $0.83. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume rose 22% between January 2025 and December 2025. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

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