Keyword Overview

healing stone pendant

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Monthly Search Volume

320

Medium volume

Competition

166,706

High competition

Cost Per Click

$0.57

High ad competition

Keyword Difficulty

72/100

Hard

'healing stone pendant' Search Trend

MonthSearches
June 2025260
July 2025260
August 2025320
September 2025590
October 2025320
November 2025320
December 2025260
January 2026320
February 2026260
March 2026320
April 2026260
May 2026210

Search Volume by Country

320
OTHER 320
100%

Competition by Country

166,706
UK 8,132
5%
OTHER 158,574
95%

How to Rank for 'healing stone pendant' on Etsy

Target the Right Market

Search demand for 'healing stone pendant' is strongest in Others (100%), but most competing listings come from sellers in United Kingdom (5%). This gap suggests Others buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 72/100, 'healing stone pendant' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

At 3 words, 'healing stone pendant' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'healing stone pendant'

Frequently Asked Questions About 'healing stone pendant'

'healing stone pendant' receives 320 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (100%) comes from Others.

There are 166,706 Etsy listings competing for 'healing stone pendant'. With a difficulty score of 72/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly. Most competition comes from United Kingdom sellers (5%), while demand is strongest in Others — a gap worth exploiting.

'healing stone pendant' has a keyword difficulty of 72/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

Others generates 100% of searches for 'healing stone pendant'. Competition is centered in United Kingdom instead, which means Others buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Place 'healing stone pendant' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'healing stone pendant' is $0.57. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 19% between June 2025 and May 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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