Keyword Overview

handmade cushion

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Monthly Search Volume

390

Medium volume

Competition

201,861

High competition

Cost Per Click

$0.53

High ad competition

Keyword Difficulty

72/100

Hard

'handmade cushion' Search Trend

MonthSearches
May 2025480
June 2025390
July 2025390
August 2025390
September 2025480
October 2025480
November 2025480
December 2025320
January 2026480
February 2026320
March 2026390
April 2026390

Search Volume by Country

390
UK 210
54%
USA 30
8%
AUS --
--
CAN --
--
EU --
--
IND --
--
OTHER 150
38%

Competition by Country

201,861
IND 43,207
21%
USA 30,853
15%
UK 28,003
14%
AUS 2,757
1%
CAN --
--
EU --
--
OTHER 97,041
48%

How to Rank for 'handmade cushion' on Etsy

Target the Right Market

Search demand for 'handmade cushion' is strongest in United Kingdom (54%), but most competing listings come from sellers in India (21%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 72/100, 'handmade cushion' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

'handmade cushion' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'handmade cushion'

Frequently Asked Questions About 'handmade cushion'

'handmade cushion' receives 390 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (54%) comes from United Kingdom.

There are 201,861 Etsy listings competing for 'handmade cushion'. With a difficulty score of 72/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly. Most competition comes from India sellers (21%), while demand is strongest in United Kingdom — a gap worth exploiting.

'handmade cushion' has a keyword difficulty of 72/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

United Kingdom generates 54% of searches for 'handmade cushion'. Competition is centered in India instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'handmade cushion' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'handmade cushion' is $0.53. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 19% between May 2025 and April 2026. Demand peaked around May 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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