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Keyword overview

grey sweater

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Monthly search volume

27,100

High volume

Competition

171,066

High competition

Cost per click

$1.11

High ad competition

Keyword difficulty

48/100

Moderate

'grey sweater' search trend

Monthly searches

MonthSearches
October 202540,500
November 202549,500
December 202549,500
January 202633,100
February 202627,100
March 202622,200
April 202618,100
May 202618,100
June 202614,800
July 202618,100
August 202627,100
September 202633,100

Search volume by country

27,100
USA 14,800
55%
EU 1,900
7%
OTHER 10,400
38%

Competition by country

171,066
USA 86,206
50%
EU 17,978
11%
UK 11,077
6%
OTHER 55,805
33%

How to rank for 'grey sweater' on Etsy

Target the right market

United States leads both search demand (55%) and competition (50%) for 'grey sweater', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 48/100, 'grey sweater' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.11 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'grey sweater' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'grey sweater'

Frequently asked questions about 'grey sweater'

How much search demand does 'grey sweater' get?

'grey sweater' receives 27,100 monthly searches globally. That's substantial demand, but with 171,066 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from United States.

How saturated is the market for 'grey sweater'?

There are 171,066 Etsy listings competing for 'grey sweater'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'grey sweater' worth targeting for my Etsy shop?

'grey sweater' has a keyword difficulty of 48/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Which countries have the most demand for 'grey sweater'?

United States generates 55% of searches for 'grey sweater'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'grey sweater'?

Since 'grey sweater' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

How commercially valuable is 'grey sweater'?

The cost per click for 'grey sweater' is $1.11. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'grey sweater' seasonal or trending?

Search volume dropped 18% between October 2025 and September 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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