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Keyword overview Updated Sep 19, 2026

glasses frames

'glasses frames' is a highly searched keyword with 110,000 average monthly searches. It has heavy competition on Etsy with 94,180 listings targeting the keyword. Search demand held steady between September 2025 and August 2026 with no major seasonal swings. With a keyword difficulty of 41/100, ranking for 'glasses frames' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.65 and $220, with most priced around $54. The estimated cost per click for 'glasses frames' is $1.88 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

110,000

High volume

Competition

94,180

High competition

Cost per click

$1.88

High ad competition

Keyword difficulty

41/100

Moderate

'glasses frames' search trend

Monthly searches

MonthSearches
September 2025110,000
October 2025110,000
November 2025110,000
December 2025110,000
January 2026110,000
February 2026110,000
March 2026110,000
April 2026110,000
May 2026110,000
June 202690,500
July 2026110,000
August 2026110,000

How much does 'glasses frames' cost on Etsy?

Under $10 5%
$10 – $25 9%
$25 – $50 33%
$50 – $100 40%
$100+ 12%

57 listings · USD

Search volume by country

110,000
USA 49,500
45%
OTHER 60,500
55%

Competition by country

94,180
USA 22,338
24%
UK 5,722
6%
OTHER 66,120
70%

How to rank for 'glasses frames' on Etsy

Target the right market

United States leads both search demand (45%) and competition (24%) for 'glasses frames', but neither is overwhelmingly dominant.

Price competitively

The price range for 'glasses frames' is unusually wide — from $2.65 up to $220. The median sits at $54, which is a better benchmark than the average since the spread is so large. The most populated bracket is $50 – $100 (40% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 41/100, 'glasses frames' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.88 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'glasses frames' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'vintage glasses' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'glasses frames'

Top Etsy listings for 'glasses frames'

Sample of 12 results

Frequently asked questions about 'glasses frames'

How much search demand does 'glasses frames' get?

'glasses frames' receives 110,000 monthly searches globally. That's substantial demand, but with 94,180 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (45%) comes from United States.

How saturated is the market for 'glasses frames'?

There are 94,180 Etsy listings competing for 'glasses frames'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'glasses frames' worth targeting for my Etsy shop?

'glasses frames' has a keyword difficulty of 41/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'glasses frames' products?

Prices for 'glasses frames' products range from $2.65 to $220. The median is $54 and the average is $65.97. 40% of listings fall in the $50 – $100 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'glasses frames'?

United States generates 45% of searches for 'glasses frames'.

How do I get my listing to rank for 'glasses frames'?

Since 'glasses frames' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'glasses frames' include 'vintage glasses' and 'vintage eyeglasses'.

How commercially valuable is 'glasses frames'?

The cost per click for 'glasses frames' is $1.88. High ad competition combined with a median product price of $54 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'glasses frames' seasonal or trending?

Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around September 2025.

Keywords related to 'glasses frames'

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