Keyword Overview

gift voucher

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Monthly Search Volume

49,500

High volume

Competition

72,523

High competition

Cost Per Click

$1.72

High ad competition

Keyword Difficulty

42/100

Moderate

'gift voucher' Search Trend

MonthSearches
July 202549,500
August 202540,500
September 202549,500
October 202549,500
November 202574,000
December 2025110,000
January 202649,500
February 202640,500
March 202640,500
April 202633,100
May 202640,500
June 202633,100

Search Volume by Country

49,500
UK 18,100
37%
AUS 5,400
11%
EU 2,400
5%
USA 1,300
3%
OTHER 22,300
45%

Competition by Country

72,523
USA 32,196
44%
EU 24,417
34%
UK 12,435
17%
AUS 2,250
3%
CAN 1,183
2%
IND 42
0%
OTHER 0
0%

How to Rank for 'gift voucher' on Etsy

Target the Right Market

Search demand for 'gift voucher' is strongest in United Kingdom (37%), but most competing listings come from sellers in United States (44%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Ranking Difficulty

With a difficulty score of 42/100, 'gift voucher' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.72 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'gift voucher' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'gift voucher'

Frequently Asked Questions About 'gift voucher'

'gift voucher' receives 49,500 monthly searches globally. That's substantial demand, but with 58,161 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 58,161 Etsy listings competing for 'gift voucher'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (44%), while demand is strongest in United Kingdom — a gap worth exploiting.

'gift voucher' has a keyword difficulty of 42/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United Kingdom generates 37% of searches for 'gift voucher'. Australia and European Union also show meaningful demand. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'gift voucher' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'gift voucher' is $1.72. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 33% between July 2025 and June 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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