Keyword Overview

gift tray

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Monthly Search Volume

3,600

High volume

Competition

223,064

Low competition

Cost Per Click

$0.39

High ad competition

Keyword Difficulty

15/100

Easy

'gift tray' Search Trend

MonthSearches
April 20252,400
May 20252,400
June 20252,400
July 20252,900
August 20253,600
September 20252,900
October 20254,400
November 20253,600
December 20253,600
January 20263,600
February 20263,600
March 20263,600

Search Volume by Country

3,600
UK 260
7%
OTHER 3,340
93%

Competition by Country

223,064
USA 188,369
84%
UK 29,475
13%
IND 5,220
2%
OTHER 0
0%

How to Rank for 'gift tray' on Etsy

Target the Right Market

Search demand for 'gift tray' is strongest in United Kingdom (7%), but most competing listings come from sellers in United States (84%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 15/100, 'gift tray' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'gift tray' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'gift tray'

Frequently Asked Questions About 'gift tray'

'gift tray' receives 3,600 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 0 Etsy listings competing for 'gift tray'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold. Most competition comes from United States sellers (84%), while demand is strongest in United Kingdom — a gap worth exploiting.

'gift tray' has a keyword difficulty of 15/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United Kingdom generates 7% of searches for 'gift tray'. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'gift tray' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'gift tray' is $0.39. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 50% between April 2025 and March 2026. A 50% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around October 2025.

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