Keyword Overview Updated Jun 03, 2026

gender neutral

'gender neutral' is a highly searched keyword with 22,200 average monthly searches. It has heavy competition on Etsy with 12,757,834 listings targeting the keyword. Search demand held steady between June 2025 and May 2026 with no major seasonal swings. With a keyword difficulty of 60/100, ranking for 'gender neutral' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1.99 and $229, with most priced around $16.99. The estimated cost per click for 'gender neutral' is $2.81 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

22,200

High volume

Competition

13,107,036

High competition

Cost Per Click

$2.81

Low ad competition

Keyword Difficulty

60/100

Moderate

'gender neutral' Search Trend

MonthSearches
June 202522,200
July 202522,200
August 202522,200
September 202522,200
October 202522,200
November 202522,200
December 202522,200
January 202622,200
February 202618,100
March 202622,200
April 202618,100
May 202622,200

How Much Does 'gender neutral' Cost on Etsy?

Under $10 36%
$10 – $25 34%
$25 – $50 18%
$50 – $100 7%
$100+ 5%

61 listings · USD

Search Volume by Country

22,200
USA 8,100
36%
EU 1,900
9%
UK 1,600
7%
CAN 1,000
5%
AUS 720
3%
OTHER 8,880
40%

Competition by Country

13,107,036
USA 11,274,285
86%
EU 677,335
5%
UK 622,599
5%
CAN 374,180
3%
AUS 135,657
1%
IND 22,980
0%
OTHER 0
0%

How to Rank for 'gender neutral' on Etsy

Target the Right Market

United States leads both search demand (36%) and competition (86%) for 'gender neutral', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 5 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'gender neutral' is unusually wide — from $1.99 up to $229. The median sits at $16.99, which is a better benchmark than the average since the spread is so large. The most populated bracket is Under $10 (36% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 60/100, 'gender neutral' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $2.81 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'gender neutral' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'baby shower' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'gender neutral'

Top Etsy Listings for 'gender neutral'

sample of 12 results
Pregnancy Prayer Cards: Weekly Faith Prompts (Gender Neutral, Printed Set)

Pregnancy Prayer Cards: Weekly Faith Prompts (Gender Neutral, Printed Set)

$18.00 3,375 80,868

DuncanandStone

Editable Gender Neutral Bear Baby Shower Welcome Sign, We Can Bearly Wait Baby Shower Poster, Brown Boho Bear Baby Shower Decor, BBS391

Editable Gender Neutral Bear Baby Shower Welcome Sign, We Can Bearly Wait Baby Shower Poster, Brown Boho Bear Baby Shower Decor, BBS391

$12.99 2,856 117,979

BlushberryPaper

Greenery Baby Shower Welcome Sign: Editable Gender Neutral Template

Greenery Baby Shower Welcome Sign: Editable Gender Neutral Template

€10.00 2,551 89,585

DIYPaperBoutique

Personalized Baby Bodysuit: "Mommy's Version" - Gender Neutral Gift

Personalized Baby Bodysuit: "Mommy's Version" - Gender Neutral Gift

$21.98 2,189 42,708

tinytruenorth

Patchwork Cotton Jogger Pants: Handmade Gender Neutral Hippie Style

Patchwork Cotton Jogger Pants: Handmade Gender Neutral Hippie Style

$78.00 975 25,398

LotusTribeClothing

Karte zur Geburt, Baby Regenbogenbaby Genderneutral, Grußkarte, Geschenk zur Geburt

Karte zur Geburt, Baby Regenbogenbaby Genderneutral, Grußkarte, Geschenk zur Geburt

€1.90 766 4,807

satsumatra

Classic Winnie the Pooh Baby Shower Invitation, Winnie The Pooh Gender Neutral Baby Shower Invite, Boho, Floral, Pooh Baby Shower Ideas

Classic Winnie the Pooh Baby Shower Invitation, Winnie The Pooh Gender Neutral Baby Shower Invite, Boho, Floral, Pooh Baby Shower Ideas

$3.10 629 19,520

Brevomet

Simple Digital Pregnancy Announcement Gender Neutral Heart Baby Announcement Modern Editable Social Media Baby Reveal Template

Simple Digital Pregnancy Announcement Gender Neutral Heart Baby Announcement Modern Editable Social Media Baby Reveal Template

PHP 550.00 433 45,184

AlphaBlissCreations

Baby shower card, New Arrival, Gender Neutral, Homemade

Baby shower card, New Arrival, Gender Neutral, Homemade

£3.25 288 14,134

NanniePcards

Organic Rainbow Baby Romper: Gender Neutral Dungarees

Organic Rainbow Baby Romper: Gender Neutral Dungarees

£10.00 276 3,623

LottieandLysh

Silly Goose Baby Shower Games. Gender Neutral Gingham Mother Goose Bundle. Sage Green Little Goose Party Game Set Editable Fun Activities G3

Silly Goose Baby Shower Games. Gender Neutral Gingham Mother Goose Bundle. Sage Green Little Goose Party Game Set Editable Fun Activities G3

A$20.50 271 8,714

BigDayOut

Leviathan Cross necklace, the alchemical symbol for Brimstone in sterling silver, a gender neutral magick talisman and gift for witchy folk

Leviathan Cross necklace, the alchemical symbol for Brimstone in sterling silver, a gender neutral magick talisman and gift for witchy folk

€78.00 176 2,723

KazaniansEmporium

Frequently Asked Questions About 'gender neutral'

'gender neutral' receives 22,200 monthly searches globally. That's substantial demand, but with 12,757,834 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 12,757,834 Etsy listings competing for 'gender neutral'. With a difficulty score of 60/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'gender neutral' has a keyword difficulty of 60/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'gender neutral' products range from $1.99 to $229. The median is $16.99 and the average is $28.07. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 36% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 36% of searches for 'gender neutral'. European Union and United Kingdom also show meaningful demand.

Since 'gender neutral' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'gender neutral' include 'baby shower' and 'baby shower gift'.

The cost per click for 'gender neutral' is $2.81. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around June 2025.

Keywords Related to 'gender neutral'

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