fragrance for men
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Monthly Search Volume
450,000
Competition
16,456
Cost Per Click
$0.03
Keyword Difficulty
22/100
Easy
'fragrance for men' Search Trend
| Month | Searches |
|---|---|
| July 2025 | 368,000 |
| August 2025 | 368,000 |
| September 2025 | 450,000 |
| October 2025 | 450,000 |
| November 2025 | 450,000 |
| December 2025 | 450,000 |
| January 2026 | 450,000 |
| February 2026 | 550,000 |
| March 2026 | 550,000 |
| April 2026 | 450,000 |
| May 2026 | 550,000 |
| June 2026 | 450,000 |
Search Volume by Country
450,000Competition by Country
16,456How to Rank for 'fragrance for men' on Etsy
Target the Right Market
The market for 'fragrance for men' is heavily concentrated in Others, which accounts for 100% of searches and 100% of competition. Sellers targeting this keyword should prioritize Others shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Ranking Difficulty
With a difficulty score of 22/100, 'fragrance for men' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization Tips
At 3 words, 'fragrance for men' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'fragrance for men'
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Generate Titles
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Listing Studio
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Video Generator
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Frequently Asked Questions About 'fragrance for men'
'fragrance for men' receives 450,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from Others.
There are 16,456 Etsy listings competing for 'fragrance for men'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'fragrance for men' has a keyword difficulty of 22/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Others generates 100% of searches for 'fragrance for men'. Since Others dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
Place 'fragrance for men' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
The cost per click for 'fragrance for men' is $0.03. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume rose 22% between July 2025 and June 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around February 2026.
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