folding mat
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Monthly search volume
4,400
Competition
473
Cost per click
$0.92
Keyword difficulty
14/100
Easy
'folding mat' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 4,400 |
| October 2025 | 4,400 |
| November 2025 | 4,400 |
| December 2025 | 4,400 |
| January 2026 | 4,400 |
| February 2026 | 4,400 |
| March 2026 | 4,400 |
| April 2026 | 4,400 |
| May 2026 | 5,400 |
| June 2026 | 5,400 |
| July 2026 | 5,400 |
| August 2026 | 5,400 |
Search volume by country
4,400Competition by country
473How to rank for 'folding mat' on Etsy
Target the right market
United States leads both search demand (30%) and competition (100%) for 'folding mat', but neither is overwhelmingly dominant.
Ranking difficulty
With a difficulty score of 14/100, 'folding mat' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'folding mat' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'folding mat'
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Open toolFrequently asked questions about 'folding mat'
How much search demand does 'folding mat' get?
'folding mat' receives 4,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'folding mat'?
There are -- Etsy listings competing for 'folding mat'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'folding mat' worth targeting for my Etsy shop?
'folding mat' has a keyword difficulty of 14/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'folding mat'?
United States generates 30% of searches for 'folding mat'.
How do I get my listing to rank for 'folding mat'?
Since 'folding mat' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
How commercially valuable is 'folding mat'?
The cost per click for 'folding mat' is $0.92. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'folding mat' seasonal or trending?
Search volume rose 23% between September 2025 and August 2026. A 23% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around May 2026.
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