folding chair
'folding chair' is a highly searched keyword with 246,000 average monthly searches. It has moderate competition on Etsy with 6,366 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 18/100, 'folding chair' is relatively easy to rank for because the 246,000 monthly searches far outweigh the competition. Products in this category typically sell between $2.40 and $2850, with most priced around $72.85. The estimated cost per click for 'folding chair' is $1.58 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
246,000
Competition
6,366
Cost per click
$1.58
Keyword difficulty
18/100
Easy
'folding chair' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 201,000 |
| November 2025 | 301,000 |
| December 2025 | 246,000 |
| January 2026 | 201,000 |
| February 2026 | 165,000 |
| March 2026 | 201,000 |
| April 2026 | 201,000 |
| May 2026 | 246,000 |
| June 2026 | 246,000 |
| July 2026 | 246,000 |
| August 2026 | 246,000 |
| September 2026 | 246,000 |
How much does 'folding chair' cost on Etsy?
61 listings · USD
Search volume by country
246,000Competition by country
6,366How to rank for 'folding chair' on Etsy
Target the right market
United States leads both search demand (45%) and competition (50%) for 'folding chair', but neither is overwhelmingly dominant.
Price competitively
The price range for 'folding chair' is unusually wide — from $2.40 up to $2850. The median sits at $72.85, which is a better benchmark than the average since the spread is so large. The $100+ range dominates at 46% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.
Ranking difficulty
With a difficulty score of 18/100, 'folding chair' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'folding chair' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'chair' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'folding chair'
Generate Tags
Find the best tags to pair with 'folding chair' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'folding chair' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'folding chair' from scratch
Open toolVideo Generator
Turn your 'folding chair' product photos into a listing video
Open toolTop Etsy listings for 'folding chair'
Sample of 12 results
Collapsible Chair Plans Outdoor Furniture DIY Folding Chair Patio Furniture
WoodGears
Collapsible Chair Plans with full size patterns Outdoor Furniture DIY Patio Furniture Folding Chair
WoodGears
WALL MOUNTED FOLDING Chair: Space Saving Wooden Seat, Fold Down Chair, Minimalist Entryway Seating
SolucionesDeEspacio
Klappstuhl für die Wand | Fläpps Klappstuhl | platzsparender Gästestuhl, hängt zusammengeklappt wie ein Bild, Weiß
AMBIVALENZdesign
Wall-mounted folding chair for hallways.Hallway bench transformer.Natural wood, handmade, Brown
WoodwithsoulStore
Dollhouse Funiture: Folding Chair
HandmadeByOckert
Vintage Lyon Folding Chair, Industrial Army Green Filigree Metal Seat, Mid-Century Modern
oldgoatandhorse
Universal Polyester Spandex Folding Chair Cover Wedding Party - White/Black/Ivory
SedonaDesignz
Macrame folding chair Foldable seat Portable stool Baby room stool Boho home decor Bohemian furniture Camp-chair Stool for picnic / outing
MacrameDecorStore
Wall Mounted Folding Chair | Minimalist Space Saver
FunctionSitelv
Montgomery Brawl Folding Chair Sticker – 3" Holographic Waterproof Vinyl Decal
HelloStudioSande
White Spandex Stretch Folding Chair Cover
EfavormartBoutique
Frequently asked questions about 'folding chair'
How much search demand does 'folding chair' get?
'folding chair' receives 246,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.
How saturated is the market for 'folding chair'?
There are 6,366 Etsy listings competing for 'folding chair'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'folding chair' worth targeting for my Etsy shop?
'folding chair' has a keyword difficulty of 18/100 (easy). Combined with a median product price of $72.85, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'folding chair' products?
Prices for 'folding chair' products range from $2.40 to $2850. The median is $72.85 and the average is $278.24. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 46% of listings fall in the $100+ range, which is where most buyer expectations are set.
Which countries have the most demand for 'folding chair'?
United States generates 45% of searches for 'folding chair'.
How do I get my listing to rank for 'folding chair'?
Since 'folding chair' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'folding chair' include 'chair' and 'mid century'.
How commercially valuable is 'folding chair'?
The cost per click for 'folding chair' is $1.58. High ad competition combined with a median product price of $72.85 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'folding chair' seasonal or trending?
Search volume rose 22% between October 2025 and September 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around November 2025.
Keywords related to 'folding chair'
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