folded napkin
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Monthly search volume
27,100
Competition
667
Cost per click
$0.08
Keyword difficulty
8/100
Easy
'folded napkin' search trend
Monthly searches
| Month | Searches |
|---|---|
| June 2025 | 22,200 |
| July 2025 | 22,200 |
| August 2025 | 22,200 |
| September 2025 | 22,200 |
| October 2025 | 27,100 |
| November 2025 | 49,500 |
| December 2025 | 74,000 |
| January 2026 | 27,100 |
| February 2026 | 22,200 |
| March 2026 | 22,200 |
| April 2026 | 22,200 |
| May 2026 | 18,100 |
Search volume by country
27,100Competition by country
667How to rank for 'folded napkin' on Etsy
Target the right market
Search demand for 'folded napkin' is strongest in Others (100%), but most competing listings come from sellers in United States (100%). This gap suggests Others buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking difficulty
With a difficulty score of 8/100, 'folded napkin' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'folded napkin' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'folded napkin'
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Open toolFrequently asked questions about 'folded napkin'
How much search demand does 'folded napkin' get?
'folded napkin' receives 27,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from Others.
How saturated is the market for 'folded napkin'?
There are -- Etsy listings competing for 'folded napkin'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (100%), while demand is strongest in Others — a gap worth exploiting.
Is 'folded napkin' worth targeting for my Etsy shop?
'folded napkin' has a keyword difficulty of 8/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'folded napkin'?
Others generates 100% of searches for 'folded napkin'. Competition is centered in United States instead, which means Others buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'folded napkin'?
Since 'folded napkin' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
How commercially valuable is 'folded napkin'?
The cost per click for 'folded napkin' is $0.08. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.
Is 'folded napkin' seasonal or trending?
Search volume dropped 18% between June 2025 and May 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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