Keyword Overview

foldable tote bag

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Monthly Search Volume

12,100

High volume

Competition

4,064

Low competition

Cost Per Click

$1.37

High ad competition

Keyword Difficulty

24/100

Easy

'foldable tote bag' Search Trend

MonthSearches
August 202522,200
September 202514,800
October 202527,100
November 20258,100
December 20258,100
January 20268,100
February 20266,600
March 20268,100
April 20268,100
May 20268,100
June 20268,100
July 20268,100

Search Volume by Country

12,100
USA 8,100
67%
UK 1,000
8%
OTHER 3,000
25%

Competition by Country

4,064
USA 2,692
66%
UK 664
16%
OTHER 708
17%

How to Rank for 'foldable tote bag' on Etsy

Target the Right Market

The market for 'foldable tote bag' is heavily concentrated in United States, which accounts for 67% of searches and 66% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 24/100, 'foldable tote bag' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

At 3 words, 'foldable tote bag' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'foldable tote bag'

Frequently Asked Questions About 'foldable tote bag'

'foldable tote bag' receives 12,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

There are 4,064 Etsy listings competing for 'foldable tote bag'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'foldable tote bag' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 67% of searches for 'foldable tote bag'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'foldable tote bag' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'foldable tote bag' is $1.37. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 64% between August 2025 and July 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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