first responder

'first responder' receives 49,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

There are 35,295 Etsy listings competing for 'first responder'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'first responder' has a keyword difficulty of 36/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'first responder' products range from $1.60 to $95. The median is $17.40 and the average is $20.02. 39% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 45% of searches for 'first responder'.

Since 'first responder' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'first responder' include 'first responder gift' and 'firefighter gift'.

The cost per click for 'first responder' is $5.24. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.