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Keyword overview

family last name

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Monthly search volume

880

Medium volume

Competition

46,829

Medium competition

Cost per click

$0.85

Low ad competition

Keyword difficulty

55/100

Moderate

'family last name' search trend

Monthly searches

MonthSearches
September 2025880
October 2025880
November 2025720
December 2025880
January 2026720
February 2026720
March 2026880
April 2026720
May 2026880
June 2026720
July 2026720
August 20261,000

Search volume by country

880
USA 480
55%
OTHER 400
45%

Competition by country

46,829
USA 40,075
86%
OTHER 6,754
14%

How to rank for 'family last name' on Etsy

Target the right market

United States leads both search demand (55%) and competition (86%) for 'family last name', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 55/100, 'family last name' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

At 3 words, 'family last name' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'family last name'

Frequently asked questions about 'family last name'

How much search demand does 'family last name' get?

'family last name' receives 880 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (55%) comes from United States.

How saturated is the market for 'family last name'?

There are 46,829 Etsy listings competing for 'family last name'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'family last name' worth targeting for my Etsy shop?

'family last name' has a keyword difficulty of 55/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Which countries have the most demand for 'family last name'?

United States generates 55% of searches for 'family last name'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'family last name'?

Place 'family last name' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is 'family last name'?

The cost per click for 'family last name' is $0.85. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'family last name' seasonal or trending?

Search volume rose 14% between September 2025 and August 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around August 2026.

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