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Keyword overview

environmentally friendly paints

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Monthly search volume

12,100

High volume

Competition

39

Low competition

Cost per click

$1.46

Low ad competition

Keyword difficulty

11/100

Easy

'environmentally friendly paints' search trend

Monthly searches

MonthSearches
April 20255,400
May 20256,600
June 20254,400
July 20259,900
August 202514,800
September 202512,100
October 20259,900
November 20258,100
December 20256,600
January 20269,900
February 202627,100
March 202618,100

Search volume by country

12,100
USA 8,100
67%
OTHER 4,000
33%

Competition by country

39
USA 2
5%
OTHER 37
95%

How to rank for 'environmentally friendly paints' on Etsy

Target the right market

The market for 'environmentally friendly paints' is heavily concentrated in United States, which accounts for 67% of searches and 5% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking difficulty

With a difficulty score of 11/100, 'environmentally friendly paints' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

At 3 words, 'environmentally friendly paints' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'environmentally friendly paints'

Frequently asked questions about 'environmentally friendly paints'

How much search demand does 'environmentally friendly paints' get?

'environmentally friendly paints' receives 12,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

How saturated is the market for 'environmentally friendly paints'?

There are 39 Etsy listings competing for 'environmentally friendly paints'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

Is 'environmentally friendly paints' worth targeting for my Etsy shop?

'environmentally friendly paints' has a keyword difficulty of 11/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'environmentally friendly paints'?

United States generates 67% of searches for 'environmentally friendly paints'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'environmentally friendly paints'?

Place 'environmentally friendly paints' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'environmentally friendly paints'?

The cost per click for 'environmentally friendly paints' is $1.46. Low advertiser activity combined with low organic competition suggests this keyword may be overlooked by larger sellers. That's often where the best opportunities are — less noise, more targeted buyers.

Is 'environmentally friendly paints' seasonal or trending?

Search volume rose 235% between April 2025 and March 2026. A 235% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around February 2026.

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