Keyword Overview

embroidery material

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Monthly Search Volume

5,400

High volume

Competition

393,517

High competition

Cost Per Click

$0.32

High ad competition

Keyword Difficulty

58/100

Moderate

'embroidery material' Search Trend

MonthSearches
July 20256,600
August 20255,400
September 20256,600
October 20255,400
November 20256,600
December 20255,400
January 20268,100
February 20265,400
March 20265,400
April 20265,400
May 20264,400
June 20265,400

Search Volume by Country

5,400
OTHER 5,400
100%

Competition by Country

393,517
USA 234,949
60%
UK 39,219
10%
IND 20,440
5%
CAN 9,093
2%
OTHER 89,816
23%

How to Rank for 'embroidery material' on Etsy

Target the Right Market

Search demand for 'embroidery material' is strongest in Others (100%), but most competing listings come from sellers in United States (60%). This gap suggests Others buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 58/100, 'embroidery material' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'embroidery material' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'embroidery material'

Frequently Asked Questions About 'embroidery material'

'embroidery material' receives 5,400 monthly searches globally. That's substantial demand, but with 393,517 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (100%) comes from Others.

There are 393,517 Etsy listings competing for 'embroidery material'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (60%), while demand is strongest in Others — a gap worth exploiting.

'embroidery material' has a keyword difficulty of 58/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Others generates 100% of searches for 'embroidery material'. Competition is centered in United States instead, which means Others buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'embroidery material' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'embroidery material' is $0.32. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around January 2026, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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