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Keyword overview

durable material

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Monthly search volume

1,300

Medium volume

Competition

18,290

Medium competition

Cost per click

$1.74

Low ad competition

Keyword difficulty

38/100

Moderate

'durable material' search trend

Monthly searches

MonthSearches
September 20251,600
October 20251,300
November 20251,300
December 20251,000
January 20261,300
February 20261,300
March 20261,300
April 20261,300
May 20261,000
June 20261,000
July 2026880
August 2026880

Search volume by country

1,300
USA 320
25%
UK 140
11%
CAN 50
4%
OTHER 790
61%

Competition by country

18,290
USA 13,356
73%
UK 3,500
19%
CAN 814
4%
IND 316
2%
AUS 304
2%
OTHER 0
0%

How to rank for 'durable material' on Etsy

Target the right market

United States leads both search demand (25%) and competition (73%) for 'durable material', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Ranking difficulty

With a difficulty score of 38/100, 'durable material' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.74 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'durable material' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'durable material'

Frequently asked questions about 'durable material'

How much search demand does 'durable material' get?

'durable material' receives 1,300 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

How saturated is the market for 'durable material'?

There are 9,512 Etsy listings competing for 'durable material'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'durable material' worth targeting for my Etsy shop?

'durable material' has a keyword difficulty of 38/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'durable material'?

United States generates 25% of searches for 'durable material'. United Kingdom and Canada also show meaningful demand.

How do I get my listing to rank for 'durable material'?

Since 'durable material' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is 'durable material'?

The cost per click for 'durable material' is $1.74. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'durable material' seasonal or trending?

Search volume dropped 45% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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