Keyword Overview

customised gift

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Monthly Search Volume

74,000

High volume

Competition

96,743

High competition

Cost Per Click

$1.02

High ad competition

Keyword Difficulty

44/100

Moderate

'customised gift' Search Trend

MonthSearches
June 202522,200
July 202522,200
August 202533,100
September 202560,500
October 202549,500
November 2025135,000
December 2025301,000
January 202660,500
February 202660,500
March 202633,100
April 202627,100
May 202640,500

Search Volume by Country

74,000
IND 8,100
11%
UK 1,600
2%
AUS 1,300
2%
OTHER 63,000
85%

Competition by Country

96,743
UK 62,727
65%
USA 8,802
9%
AUS 7,109
7%
IND 2,191
2%
OTHER 15,914
16%

How to Rank for 'customised gift' on Etsy

Target the Right Market

Search demand for 'customised gift' is strongest in India (11%), but most competing listings come from sellers in United Kingdom (65%). This gap suggests India buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 44/100, 'customised gift' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.02 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'customised gift' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'customised gift'

Frequently Asked Questions About 'customised gift'

'customised gift' receives 74,000 monthly searches globally. That's substantial demand, but with 96,743 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 96,743 Etsy listings competing for 'customised gift'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United Kingdom sellers (65%), while demand is strongest in India — a gap worth exploiting.

'customised gift' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

India generates 11% of searches for 'customised gift'. United Kingdom and Australia also show meaningful demand. Competition is centered in United Kingdom instead, which means India buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'customised gift' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'customised gift' is $1.02. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 82% between June 2025 and May 2026. A 82% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

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