custom grandma
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Monthly search volume
100
Competition
260,133
Cost per click
$1.29
Keyword difficulty
74/100
Hard
'custom grandma' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 70 |
| November 2025 | 140 |
| December 2025 | 170 |
| January 2026 | 140 |
| February 2026 | 70 |
| March 2026 | 70 |
| April 2026 | 90 |
| May 2026 | 50 |
| June 2026 | 20 |
| July 2026 | 30 |
| August 2026 | 20 |
| September 2026 | 20 |
Search volume by country
100Competition by country
260,133How to rank for 'custom grandma' on Etsy
Target the right market
The market for 'custom grandma' is heavily concentrated in United States, which accounts for 70% of searches and 91% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 4 tracked markets, this keyword has genuine international appeal.
Ranking difficulty
With a difficulty score of 74/100, 'custom grandma' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.
Optimization tips
'custom grandma' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
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Open toolFrequently asked questions about 'custom grandma'
How much search demand does 'custom grandma' get?
'custom grandma' receives 70 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (70%) comes from United States.
How saturated is the market for 'custom grandma'?
There are 58,098 Etsy listings competing for 'custom grandma'. With a difficulty score of 74/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.
Is 'custom grandma' worth targeting for my Etsy shop?
'custom grandma' has a keyword difficulty of 74/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.
Which countries have the most demand for 'custom grandma'?
United States generates 70% of searches for 'custom grandma'. Australia and Canada also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'custom grandma'?
Since 'custom grandma' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
How commercially valuable is 'custom grandma'?
The cost per click for 'custom grandma' is $1.29. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'custom grandma' seasonal or trending?
Search volume dropped 71% between October 2025 and September 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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