custom birthstone
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Monthly Search Volume
40
Competition
65,838
Cost Per Click
$2.37
Keyword Difficulty
76/100
Hard
'custom birthstone' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 50 |
| July 2025 | 30 |
| August 2025 | 20 |
| September 2025 | 20 |
| October 2025 | 30 |
| November 2025 | 50 |
| December 2025 | 70 |
| January 2026 | 40 |
| February 2026 | 30 |
| March 2026 | 20 |
| April 2026 | 30 |
| May 2026 | 40 |
Search Volume by Country
40Competition by Country
65,838How to Rank for 'custom birthstone' on Etsy
Target the Right Market
United States leads both search demand (50%) and competition (77%) for 'custom birthstone', but neither is overwhelmingly dominant. Canada and other regions still contribute meaningful demand, so international sellers have room to compete across markets.
Ranking Difficulty
With a difficulty score of 76/100, 'custom birthstone' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.
Optimization Tips
'custom birthstone' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'custom birthstone'
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Listing Studio
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Video Generator
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Frequently Asked Questions About 'custom birthstone'
'custom birthstone' receives 40 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (50%) comes from United States.
There are 39,237 Etsy listings competing for 'custom birthstone'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'custom birthstone' has a keyword difficulty of 76/100 (hard). It's competitive, but the CPC of $2.37 indicates advertisers see strong commercial value. If your product stands out on quality or uniqueness, the effort to rank here can pay off significantly.
United States generates 50% of searches for 'custom birthstone'. Canada and United Kingdom also show meaningful demand.
Since 'custom birthstone' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.
The cost per click for 'custom birthstone' is $2.37. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume dropped 20% between June 2025 and May 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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