craft project

'craft project' receives 2,900 monthly searches globally. That's substantial demand, but with 427,026 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (45%) comes from United States.

There are 427,026 Etsy listings competing for 'craft project'. With a difficulty score of 62/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'craft project' has a keyword difficulty of 62/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'craft project' products range from $0.99 to $97. The median is $8 and the average is $14.25. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 51% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 45% of searches for 'craft project'. United Kingdom and Australia also show meaningful demand.

Since 'craft project' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'craft project' include 'diy craft project' and 'craft projects'.

The cost per click for 'craft project' is $0.35. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 17% between June 2025 and May 2026. Demand peaked around July 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.