Keyword Overview

craft material

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Monthly Search Volume

8,100

High volume

Competition

8,909,121

Low competition

Cost Per Click

$0.62

High ad competition

Keyword Difficulty

14/100

Easy

'craft material' Search Trend

MonthSearches
April 20258,100
May 20258,100
June 20258,100
July 20258,100
August 20258,100
September 20258,100
October 20258,100
November 20258,100
December 20258,100
January 20266,600
February 20266,600
March 20266,600

Search Volume by Country

8,100
USA 1,600
20%
CAN 260
3%
AUS --
--
EU --
--
IND --
--
UK --
--
OTHER 6,240
77%

Competition by Country

8,909,121
USA 6,319,896
71%
IND 1,427,503
16%
UK 632,021
7%
CAN 322,246
4%
AUS 207,455
2%
EU --
--
OTHER 0
0%

How to Rank for 'craft material' on Etsy

Target the Right Market

United States leads both search demand (20%) and competition (71%) for 'craft material', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 14/100, 'craft material' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'craft material' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'craft material'

Frequently Asked Questions About 'craft material'

'craft material' receives 8,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 0 Etsy listings competing for 'craft material'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'craft material' has a keyword difficulty of 14/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 20% of searches for 'craft material'.

Since 'craft material' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'craft material' is $0.62. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 19% between April 2025 and March 2026. Demand peaked around April 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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