Keyword Overview

construction worker

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Monthly Search Volume

90,500

High volume

Competition

14,021

Medium competition

Cost Per Click

$6.12

Low ad competition

Keyword Difficulty

26/100

Easy

'construction worker' Search Trend

MonthSearches
July 202574,000
August 202590,500
September 2025110,000
October 2025135,000
November 202590,500
December 202560,500
January 202674,000
February 202674,000
March 202674,000
April 202690,500
May 202690,500
June 202660,500

Search Volume by Country

90,500
USA 33,100
37%
OTHER 57,400
63%

Competition by Country

14,021
USA 9,829
70%
UK 703
5%
OTHER 3,489
25%

How to Rank for 'construction worker' on Etsy

Target the Right Market

United States leads both search demand (37%) and competition (70%) for 'construction worker', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 26/100, 'construction worker' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'construction worker' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'construction worker'

Frequently Asked Questions About 'construction worker'

'construction worker' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 14,021 Etsy listings competing for 'construction worker'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'construction worker' has a keyword difficulty of 26/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 37% of searches for 'construction worker'.

Since 'construction worker' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'construction worker' is $6.12. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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