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Keyword overview

colour black

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Monthly search volume

22,200

High volume

Competition

493,872

High competition

Cost per click

$1.75

Low ad competition

Keyword difficulty

55/100

Moderate

'colour black' search trend

Monthly searches

MonthSearches
September 202527,100
October 202522,200
November 202522,200
December 202522,200
January 202622,200
February 202622,200
March 202622,200
April 202627,100
May 202618,100
June 202614,800
July 202614,800
August 202614,800

Search volume by country

22,200
OTHER 22,200
100%

Competition by country

493,872
AUS 7,688
2%
OTHER 486,184
98%

How to rank for 'colour black' on Etsy

Target the right market

Search demand for 'colour black' is strongest in Others (100%), but most competing listings come from sellers in Australia (2%). This gap suggests Others buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking difficulty

With a difficulty score of 55/100, 'colour black' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.75 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'colour black' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'colour black'

Frequently asked questions about 'colour black'

How much search demand does 'colour black' get?

'colour black' receives 22,200 monthly searches globally. That's substantial demand, but with 493,872 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (100%) comes from Others.

How saturated is the market for 'colour black'?

There are 493,872 Etsy listings competing for 'colour black'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from Australia sellers (2%), while demand is strongest in Others — a gap worth exploiting.

Is 'colour black' worth targeting for my Etsy shop?

'colour black' has a keyword difficulty of 55/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Which countries have the most demand for 'colour black'?

Others generates 100% of searches for 'colour black'. Competition is centered in Australia instead, which means Others buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

How do I get my listing to rank for 'colour black'?

Since 'colour black' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

How commercially valuable is 'colour black'?

The cost per click for 'colour black' is $1.75. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'colour black' seasonal or trending?

Search volume dropped 45% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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