Keyword Overview Updated Aug 12, 2026

cassette tape

'cassette tape' is a highly searched keyword with 110,000 average monthly searches. It has heavy competition on Etsy with 55,841 listings targeting the keyword. Search interest rose 22% between July 2025 and June 2026 — a good sign for sellers entering this market. With a keyword difficulty of 38/100, ranking for 'cassette tape' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $0.99 and $2000, with most priced around $14.99. The estimated cost per click for 'cassette tape' is $0.46 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

110,000

High volume

Competition

55,841

High competition

Cost Per Click

$0.46

High ad competition

Keyword Difficulty

38/100

Moderate

'cassette tape' Search Trend

MonthSearches
July 202590,500
August 2025110,000
September 2025110,000
October 2025110,000
November 2025110,000
December 2025135,000
January 2026135,000
February 2026110,000
March 2026110,000
April 2026110,000
May 2026110,000
June 2026110,000

How Much Does 'cassette tape' Cost on Etsy?

Under $10 29%
$10 – $25 48%
$25 – $50 13%
$50 – $100 5%
$100+ 5%

62 listings · USD

Search Volume by Country

110,000
USA 60,500
55%
UK 9,900
9%
OTHER 39,600
36%

Competition by Country

55,841
USA 30,665
55%
UK 10,652
19%
CAN 3,983
7%
AUS 309
1%
OTHER 10,232
18%

How to Rank for 'cassette tape' on Etsy

Target the Right Market

United States leads both search demand (55%) and competition (55%) for 'cassette tape', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'cassette tape' is unusually wide — from $0.99 up to $2000. The median sits at $14.99, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 48% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.

Ranking Difficulty

With a difficulty score of 38/100, 'cassette tape' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'cassette tape' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'cassette' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'cassette tape'

Top Etsy Listings for 'cassette tape'

sample of 12 results
Retro Cassette Tape Birthday Card: 80s/90s Music Lover Gift, Create You Own Mixtape Card, blank sticker labels

Retro Cassette Tape Birthday Card: 80s/90s Music Lover Gift, Create You Own Mixtape Card, blank sticker labels

£5.19 1,146 24,006

97design

Personalized Cassette Tape Necklace: Engraved Retro 80s Jewelry

Personalized Cassette Tape Necklace: Engraved Retro 80s Jewelry

$76.13 914 13,035

IvyByDesign

Floral Cassette Tape Sticker: Retro Wild Flowers Vinyl Decal

Floral Cassette Tape Sticker: Retro Wild Flowers Vinyl Decal

C$5.60 569 4,393

RosiesSketchbook

80's Vibe svg, Birthday svg, Born In The 80's, Old School svg, Cassette Tape, 80s Retro png, 80s Party, File for Cricut, Instant download

80's Vibe svg, Birthday svg, Born In The 80's, Old School svg, Cassette Tape, 80s Retro png, 80s Party, File for Cricut, Instant download

$6.00 448 4,848

digimartSVG

H.A.P. Portable Cassette Tape Player Zenless Zone Zero - PandaW10I, Retro Music, Vintage Portable Cassette Player, Gift for Gamer, ZZZ Merch

H.A.P. Portable Cassette Tape Player Zenless Zone Zero - PandaW10I, Retro Music, Vintage Portable Cassette Player, Gift for Gamer, ZZZ Merch

HKD 1250.00 402 9,888

KSSCraftedAnime

Interview with The Vampire Cassette Tape - Sticker

Interview with The Vampire Cassette Tape - Sticker

€2.50 350 1,662

DustyPrintsShop

Joy Division Cassette Tape - Unknown Pleasure - Closer - Post Punk Indie Rock

Joy Division Cassette Tape - Unknown Pleasure - Closer - Post Punk Indie Rock

IDR 225000.00 306 3,732

BringinCassette

Cassette Tapes / Music / Vintage / 70 / 80 / 90 / Editable / Printable / Door Dec / RA / Resident Assistant / Teacher / Name Tags

Cassette Tapes / Music / Vintage / 70 / 80 / 90 / Editable / Printable / Door Dec / RA / Resident Assistant / Teacher / Name Tags

$5.00 293 8,546

LundyLabPrintables

Alternative Rock Cassette Tapes – The Smiths, Fleetwood Mac Bundle

Alternative Rock Cassette Tapes – The Smiths, Fleetwood Mac Bundle

VND 359000.00 218 5,294

GiftfromVietNam

Cassette Tape Earrings – Retro 80s 90s Jewellery, Hypoallergenic, Gift Box Option

Cassette Tape Earrings – Retro 80s 90s Jewellery, Hypoallergenic, Gift Box Option

£5.99 166 1,069

BumblelinaJewellery

Aphex Twins Cassette Tape - Selected Ambient Works 85-92 - Classics - I Care Because You Do - Richard D James Electronic Techno IDM Ambient

Aphex Twins Cassette Tape - Selected Ambient Works 85-92 - Classics - I Care Because You Do - Richard D James Electronic Techno IDM Ambient

IDR 225000.00 134 3,393

BringinCassette

Vintage Audiobook Cassette Tapes: Novels, Poetry, Children's Stories

Vintage Audiobook Cassette Tapes: Novels, Poetry, Children's Stories

$5.99 122 7,770

MusicBoxRetro

Frequently Asked Questions About 'cassette tape'

'cassette tape' receives 110,000 monthly searches globally. That's substantial demand, but with 55,841 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from United States.

There are 55,841 Etsy listings competing for 'cassette tape'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'cassette tape' has a keyword difficulty of 38/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'cassette tape' products range from $0.99 to $2000. The median is $14.99 and the average is $53.33. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 48% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 55% of searches for 'cassette tape'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'cassette tape' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'cassette tape' include 'cassette' and 'vintage cassette'.

The cost per click for 'cassette tape' is $0.46. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 22% between July 2025 and June 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

Keywords Related to 'cassette tape'

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