Keyword Overview

card for mum

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Monthly Search Volume

1,300

Medium volume

Competition

504,650

High competition

Cost Per Click

$1.20

High ad competition

Keyword Difficulty

70/100

Hard

'card for mum' Search Trend

MonthSearches
July 20251,000
August 20251,000
September 20251,000
October 20251,000
November 20251,300
December 20251,300
January 20261,000
February 20261,000
March 20261,600
April 20261,000
May 20261,600
June 20261,000

Search Volume by Country

1,300
UK 590
45%
AUS 210
16%
IND 110
8%
USA 40
3%
EU 30
2%
CAN 10
1%
OTHER 310
24%

Competition by Country

504,650
USA 336,640
67%
UK 108,223
21%
EU 27,475
5%
CAN 20,423
4%
AUS 10,257
2%
IND 1,160
0%
OTHER 472
0%

How to Rank for 'card for mum' on Etsy

Target the Right Market

Search demand for 'card for mum' is strongest in United Kingdom (45%), but most competing listings come from sellers in United States (67%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Ranking Difficulty

With a difficulty score of 70/100, 'card for mum' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

At 3 words, 'card for mum' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'card for mum'

Frequently Asked Questions About 'card for mum'

'card for mum' receives 1,300 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (45%) comes from United Kingdom.

There are 504,650 Etsy listings competing for 'card for mum'. With a difficulty score of 70/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly. Most competition comes from United States sellers (67%), while demand is strongest in United Kingdom — a gap worth exploiting.

'card for mum' has a keyword difficulty of 70/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

United Kingdom generates 45% of searches for 'card for mum'. Australia and India also show meaningful demand. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Place 'card for mum' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'card for mum' is $1.20. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around March 2026.

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