Keyword Overview

brother embroidery machine

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Monthly Search Volume

74,000

High volume

Competition

23,059

Medium competition

Cost Per Click

$0.51

High ad competition

Keyword Difficulty

28/100

Easy

'brother embroidery machine' Search Trend

MonthSearches
April 202527,100
May 202527,100
June 202549,500
July 202560,500
August 202590,500
September 202549,500
October 202560,500
November 202549,500
December 2025135,000
January 202690,500
February 202674,000
March 2026110,000

Search Volume by Country

74,000
USA 49,500
67%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 24,500
33%

Competition by Country

23,059
USA 19,249
83%
AUS 2,220
10%
UK 1,590
7%
CAN --
--
EU --
--
IND --
--
OTHER 0
0%

How to Rank for 'brother embroidery machine' on Etsy

Target the Right Market

The market for 'brother embroidery machine' is heavily concentrated in United States, which accounts for 67% of searches and 83% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 28/100, 'brother embroidery machine' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

At 3 words, 'brother embroidery machine' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'brother embroidery machine'

Frequently Asked Questions About 'brother embroidery machine'

'brother embroidery machine' receives 74,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

There are 18,942 Etsy listings competing for 'brother embroidery machine'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'brother embroidery machine' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 67% of searches for 'brother embroidery machine'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'brother embroidery machine' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'brother embroidery machine' is $0.51. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 306% between April 2025 and March 2026. A 306% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

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