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Keyword overview

brass locket

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Monthly search volume

390

Medium volume

Competition

16,921

Medium competition

Cost per click

$0.31

High ad competition

Keyword difficulty

50/100

Moderate

'brass locket' search trend

Monthly searches

MonthSearches
September 2025320
October 2025320
November 2025320
December 2025390
January 2026390
February 2026390
March 2026320
April 2026320
May 2026480
June 2026390
July 2026320
August 2026390

Search volume by country

390
USA 140
36%
OTHER 250
64%

Competition by country

16,921
USA 7,670
45%
IND 3,677
22%
UK 1,183
7%
AUS 178
1%
OTHER 4,213
25%

How to rank for 'brass locket' on Etsy

Target the right market

United States leads both search demand (36%) and competition (45%) for 'brass locket', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 50/100, 'brass locket' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'brass locket' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'brass locket'

Frequently asked questions about 'brass locket'

How much search demand does 'brass locket' get?

'brass locket' receives 390 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

How saturated is the market for 'brass locket'?

There are 16,921 Etsy listings competing for 'brass locket'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'brass locket' worth targeting for my Etsy shop?

'brass locket' has a keyword difficulty of 50/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Which countries have the most demand for 'brass locket'?

United States generates 36% of searches for 'brass locket'.

How do I get my listing to rank for 'brass locket'?

Since 'brass locket' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is 'brass locket'?

The cost per click for 'brass locket' is $0.31. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'brass locket' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around May 2026.

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