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Keyword overview Updated Jul 30, 2026

brass home decor

'brass home decor' is a moderately searched keyword with 1,300 average monthly searches. It has heavy competition on Etsy with 367,203 listings targeting the keyword. In the past year, search interest peaked in August 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 62/100, ranking for 'brass home decor' is achievable but competitive — search volume (1,300/mo) is moderate, so the available traffic is split among 367,203 listings. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $12.99 and $2052, with most priced around $42. The estimated cost per click for 'brass home decor' is $0.34 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

1,300

Medium volume

Competition

367,203

High competition

Cost per click

$0.34

High ad competition

Keyword difficulty

62/100

Moderate

'brass home decor' search trend

Monthly searches

MonthSearches
September 20251,000
October 20251,600
November 20251,300
December 20251,000
January 20261,600
February 20261,000
March 20261,300
April 20261,000
May 20261,300
June 20261,300
July 20261,300
August 20261,900

How much does 'brass home decor' cost on Etsy?

Under $10 0%
$10 – $25 16%
$25 – $50 45%
$50 – $100 22%
$100+ 16%

49 listings · USD

Search volume by country

1,300
USA 390
30%
UK 140
11%
CAN 30
2%
OTHER 740
57%

Competition by country

367,203
USA 115,519
31%
IND 39,398
11%
UK 27,335
7%
CAN 17,560
5%
AUS 2,885
1%
OTHER 164,506
45%

How to rank for 'brass home decor' on Etsy

Target the right market

United States leads both search demand (30%) and competition (31%) for 'brass home decor', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Price competitively

The price range for 'brass home decor' is unusually wide — from $12.99 up to $2052. The median sits at $42, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 45% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 62/100, 'brass home decor' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $42, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization tips

At 3 words, 'brass home decor' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'brass home decor'

Top Etsy listings for 'brass home decor'

Sample of 12 results
Brass antique Owl showpieces; Vintage brass owl Showpieces; Brass Home decor Gifts; Paper weight graduation gift; Boho decor owl figurines

Brass antique Owl showpieces; Vintage brass owl Showpieces; Brass Home decor Gifts; Paper weight graduation gift; Boho decor owl figurines

£33.00 304 4,575

SriSaivinArts

Set of Vintage Main Entry Door Pull Handle Batik shape Solid Brass Home Decor

Set of Vintage Main Entry Door Pull Handle Batik shape Solid Brass Home Decor

IDR 1288500.00 119 2,613

VintageBrassHardware

snake figurine Brass  home decor - office decor - gift

snake figurine Brass home decor - office decor - gift

TRY 3309.60 103 1,005

collectionFD

11"/15.35" Vintage Leaf Claw Main Entry Door Pull Handle Solid Brass Home Decor

11"/15.35" Vintage Leaf Claw Main Entry Door Pull Handle Solid Brass Home Decor

IDR 819000.00 94 1,384

VintageBrassHardware

Brass Swan Vintage, Brass Home Decor, Bird, Memories,  gift, Daysgonebytreasures *y

Brass Swan Vintage, Brass Home Decor, Bird, Memories, gift, Daysgonebytreasures *y

$28.00 49 240

Daysgonebytreasures

Set of Unlacquered Brass Wall Hook • Brass Home Decor • Bathroom Towel Hook • Minimalist Brass Hooks • Art Decor Brass Hook • Brass Hanger.

Set of Unlacquered Brass Wall Hook • Brass Home Decor • Bathroom Towel Hook • Minimalist Brass Hooks • Art Decor Brass Hook • Brass Hanger.

$28.00 43 937

MoroccanTouchMA

Large Ice Bucket Silver Vase Brass Home Decor Wine Holder and Handmade Flower Pot

Large Ice Bucket Silver Vase Brass Home Decor Wine Holder and Handmade Flower Pot

$1046.00 42 690

BronzHomeAccessories

Vintage BRASS CANDLE SNUFFER Scissors, Footed Wick Extinguisher or Douter Tool, Brass Home Decor, Photography Prop, Gothic Look, Mytesoros

Vintage BRASS CANDLE SNUFFER Scissors, Footed Wick Extinguisher or Douter Tool, Brass Home Decor, Photography Prop, Gothic Look, Mytesoros

$28.00 36 382

mytesoros

Pair BOX Brass Door Handle, Brass Door Pull, Antique Door Knob, Large Door Handle, Main Door Handle, Entry Door Handle, brass home decor

Pair BOX Brass Door Handle, Brass Door Pull, Antique Door Knob, Large Door Handle, Main Door Handle, Entry Door Handle, brass home decor

IDR 4150000.00 25 486

MrBrassCrafts

Woven Brass Basket with Ring Handles, Decorative Brass Home Decor

Woven Brass Basket with Ring Handles, Decorative Brass Home Decor

$32.00 25 221

TheScoutGirls

Vintage Brass Candle Snuffer Classic Taper Candle Accessory Antique Brass Home Decor

Vintage Brass Candle Snuffer Classic Taper Candle Accessory Antique Brass Home Decor

$18.00 22 79

EstateofCuriosity

Vintage Solid Brass Bell – “Becker-Beschlage” Inscribed Collectible | 8.5cm Hand Bell Ornament | Classic Brass Home Décor or Desk Display

Vintage Solid Brass Bell – “Becker-Beschlage” Inscribed Collectible | 8.5cm Hand Bell Ornament | Classic Brass Home Décor or Desk Display

£26.84 17 348

FlutterFingersCrafts

Frequently asked questions about 'brass home decor'

How much search demand does 'brass home decor' get?

'brass home decor' receives 1,300 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

How saturated is the market for 'brass home decor'?

There are 367,203 Etsy listings competing for 'brass home decor'. With a difficulty score of 62/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

Is 'brass home decor' worth targeting for my Etsy shop?

'brass home decor' has a keyword difficulty of 62/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'brass home decor' products?

Prices for 'brass home decor' products range from $12.99 to $2052. The median is $42 and the average is $119.82. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 45% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'brass home decor'?

United States generates 30% of searches for 'brass home decor'. United Kingdom and Canada also show meaningful demand.

How do I get my listing to rank for 'brass home decor'?

Place 'brass home decor' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'brass home decor' include 'vintage home decor' and 'vintage brass'.

How commercially valuable is 'brass home decor'?

The cost per click for 'brass home decor' is $0.34. High ad competition combined with a median product price of $42 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'brass home decor' seasonal or trending?

Search volume rose 90% between September 2025 and August 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around August 2026.

Keywords related to 'brass home decor'

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