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Keyword overview

brass finish

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Monthly search volume

2,400

High volume

Competition

23,768

Medium competition

Cost per click

$2.68

High ad competition

Keyword difficulty

38/100

Moderate

'brass finish' search trend

Monthly searches

MonthSearches
September 20252,400
October 20252,400
November 20252,400
December 20252,400
January 20262,400
February 20262,400
March 20262,900
April 20262,400
May 20262,400
June 20262,400
July 20262,900
August 20262,900

Search volume by country

2,400
USA 880
37%
IND 390
16%
OTHER 1,130
47%

Competition by country

23,768
USA 14,081
59%
IND 7,509
32%
UK 2,178
9%
OTHER 0
0%

How to rank for 'brass finish' on Etsy

Target the right market

United States leads both search demand (37%) and competition (59%) for 'brass finish', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 38/100, 'brass finish' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $2.68 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'brass finish' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'brass finish'

Frequently asked questions about 'brass finish'

How much search demand does 'brass finish' get?

'brass finish' receives 2,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'brass finish'?

There are 22,748 Etsy listings competing for 'brass finish'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'brass finish' worth targeting for my Etsy shop?

'brass finish' has a keyword difficulty of 38/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'brass finish'?

United States generates 37% of searches for 'brass finish'.

How do I get my listing to rank for 'brass finish'?

Since 'brass finish' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is 'brass finish'?

The cost per click for 'brass finish' is $2.68. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'brass finish' seasonal or trending?

Search volume rose 21% between September 2025 and August 2026. A 21% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around March 2026.

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