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Keyword overview

bourbon whiskey

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Monthly search volume

135,000

High volume

Competition

35,531

Medium competition

Cost per click

$1.14

Medium ad competition

Keyword difficulty

30/100

Easy

'bourbon whiskey' search trend

Monthly searches

MonthSearches
September 2025135,000
October 2025135,000
November 2025135,000
December 2025201,000
January 2026110,000
February 202690,500
March 2026110,000
April 2026110,000
May 202690,500
June 202690,500
July 2026165,000
August 2026165,000

Search volume by country

135,000
USA 74,000
55%
UK 5,400
4%
OTHER 55,600
41%

Competition by country

35,531
USA 33,780
95%
UK 1,751
5%
OTHER 0
0%

How to rank for 'bourbon whiskey' on Etsy

Target the right market

United States leads both search demand (55%) and competition (95%) for 'bourbon whiskey', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 30/100, 'bourbon whiskey' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.14 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'bourbon whiskey' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'bourbon whiskey'

Frequently asked questions about 'bourbon whiskey'

How much search demand does 'bourbon whiskey' get?

'bourbon whiskey' receives 135,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

How saturated is the market for 'bourbon whiskey'?

There are 30,992 Etsy listings competing for 'bourbon whiskey'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'bourbon whiskey' worth targeting for my Etsy shop?

'bourbon whiskey' has a keyword difficulty of 30/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'bourbon whiskey'?

United States generates 55% of searches for 'bourbon whiskey'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'bourbon whiskey'?

Since 'bourbon whiskey' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is 'bourbon whiskey'?

The cost per click for 'bourbon whiskey' is $1.14. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Is 'bourbon whiskey' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

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