Keyword Overview Updated Aug 28, 2026

blind box

'blind box' is a highly searched keyword with 301,000 average monthly searches. It has moderate competition on Etsy with 11,696 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 22/100, 'blind box' is relatively easy to rank for because the 301,000 monthly searches far outweigh the competition. Products in this category typically sell between $3 and $107.49, with most priced around $23.82. The estimated cost per click for 'blind box' is $0.28 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

301,000

High volume

Competition

11,696

Medium competition

Cost Per Click

$0.28

High ad competition

Keyword Difficulty

22/100

Easy

'blind box' Search Trend

MonthSearches
August 2025368,000
September 2025301,000
October 2025301,000
November 2025368,000
December 2025450,000
January 2026368,000
February 2026301,000
March 2026368,000
April 2026301,000
May 2026301,000
June 2026301,000
July 2026301,000

How Much Does 'blind box' Cost on Etsy?

Under $10 11%
$10 – $25 43%
$25 – $50 28%
$50 – $100 17%
$100+ 1%

76 listings · USD

Search Volume by Country

301,000
USA 74,000
25%
CAN 9,900
3%
AUS 8,100
3%
OTHER 209,000
69%

Competition by Country

11,696
USA 7,025
60%
UK 1,108
9%
CAN 681
6%
AUS 369
3%
IND 5
0%
OTHER 2,508
21%

How to Rank for 'blind box' on Etsy

Target the Right Market

United States leads both search demand (25%) and competition (60%) for 'blind box', but neither is overwhelmingly dominant. Canada and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Price Competitively

The price range for 'blind box' is unusually wide — from $3 up to $107.49. The median sits at $23.82, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 43% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 22/100, 'blind box' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'blind box' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'mystery box' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'blind box'

Top Etsy Listings for 'blind box'

sample of 12 results

Frequently Asked Questions About 'blind box'

'blind box' receives 301,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 11,696 Etsy listings competing for 'blind box'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'blind box' has a keyword difficulty of 22/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'blind box' products range from $3 to $107.49. The median is $23.82 and the average is $32.38. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 43% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 25% of searches for 'blind box'. Canada and Australia also show meaningful demand.

Since 'blind box' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'blind box' include 'mystery box' and 'blind box toy'.

The cost per click for 'blind box' is $0.28. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between August 2025 and July 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'blind box'

Ready to stand out?

Join 500,000+ Etsy sellers growing with RankHero.

Start Free

No credit card required