Keyword Overview Updated Feb 19, 2026

birthday party set

'birthday party set' is a moderately searched keyword with 260 average monthly searches. It has heavy competition on Etsy with 292,476 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 76/100, 'birthday party set' is hard to rank for — 292,476 listings are already targeting this keyword, so standing out requires strong optimization. Consider using it as a supporting tag alongside more specific keywords. Products in this category typically sell between $3.99 and $200, with most priced around $18.99. The estimated cost per click for 'birthday party set' is $1.02 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

260

Medium volume

Competition

292,476

High competition

Cost Per Click

$1.02

High ad competition

Keyword Difficulty

76/100

Hard

'birthday party set' Search Trend

MonthSearches
July 2025260
August 2025260
September 2025210
October 2025210
November 2025260
December 2025320
January 2026320
February 2026260
March 2026210
April 2026210
May 2026170
June 2026210

How Much Does 'birthday party set' Cost on Etsy?

Under $10 18%
$10 – $25 40%
$25 – $50 25%
$50 – $100 14%
$100+ 4%

57 listings · USD

Search Volume by Country

260
USA 90
35%
OTHER 170
65%

Competition by Country

292,476
USA 198,634
68%
UK 35,576
12%
OTHER 58,266
20%

How to Rank for 'birthday party set' on Etsy

Target the Right Market

United States leads both search demand (35%) and competition (68%) for 'birthday party set', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'birthday party set' is unusually wide — from $3.99 up to $200. The median sits at $18.99, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (40% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 76/100, 'birthday party set' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

At 3 words, 'birthday party set' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'birthday party set'

Top Etsy Listings for 'birthday party set'

sample of 12 results
Watercolor Dinosaurs Clipart, Watercolor Baby Dinosaurs Clipart, Watercolor Dino Clipart, Nursery Art, Dinosaur Nursery, Birthday Party Set

Watercolor Dinosaurs Clipart, Watercolor Baby Dinosaurs Clipart, Watercolor Dino Clipart, Nursery Art, Dinosaur Nursery, Birthday Party Set

$7.00 356 3,211

DaintyDeerClipart

Minnie Mouse Birthday Party Set: Pink Bow and Gold Glitter - Plates, Cups, Straws

Minnie Mouse Birthday Party Set: Pink Bow and Gold Glitter - Plates, Cups, Straws

$18.99 314 10,374

AngelGiftBoutique

Boy 1st Birthday Party Banner, Birthday Jon Jon, Smash Cake Outfit, Party Hat, Birthday Party Set, Smash Cake Outfit, bib, diaper cover

Boy 1st Birthday Party Banner, Birthday Jon Jon, Smash Cake Outfit, Party Hat, Birthday Party Set, Smash Cake Outfit, bib, diaper cover

$30.00 90 1,872

FrankandLouise

Minnie and Mickey Mouse Birthday Party Set: Plates, Cups, Straws

Minnie and Mickey Mouse Birthday Party Set: Plates, Cups, Straws

$17.99 64 2,161

AngelGiftBoutique

Personalized Perfume Label Napkins - Pink & Black Birthday Party (Set of 100)

Personalized Perfume Label Napkins - Pink & Black Birthday Party (Set of 100)

$69.00 63 1,716

LGCreativeStudios

Vintage Calico Critters Sylvanian Families Vintage Baby Birthday Party Set

Vintage Calico Critters Sylvanian Families Vintage Baby Birthday Party Set

C$165.00 58 1,698

CalicoCrittersCorner

Personalized Cars Birthday Party Set | Lightning McQueen Plates & Cups

Personalized Cars Birthday Party Set | Lightning McQueen Plates & Cups

$13.00 43 1,088

DecornationUS

Watercolor Western Clipart Bundle, Cowboy PNG, Cowgirl SVG, Western Graphics, Western Birthday Party Set, Western Illustrations, Wild West

Watercolor Western Clipart Bundle, Cowboy PNG, Cowgirl SVG, Western Graphics, Western Birthday Party Set, Western Illustrations, Wild West

€2.23 35 703

KyoshiDigitals

Penguin Cupcake Toppers, Winter Onederland, 1st Birthday Party, Set of 12

Penguin Cupcake Toppers, Winter Onederland, 1st Birthday Party, Set of 12

$12.99 35 613

MemoryKeepsakeParty

Personalised Party Set All Ages Floral Birthday Hat Wand Badge Customised Birthday Party Set Flower Birthday Crown 1st Birthday Crown Set

Personalised Party Set All Ages Floral Birthday Hat Wand Badge Customised Birthday Party Set Flower Birthday Crown 1st Birthday Crown Set

£25.00 22 470

HelloBeautifulBabyGB

Vintage pop art Anchor Hocking ice cream parfait set ice cream set retro parfait cups banana split bowls birthday party set NOS SEE PHOTOS

Vintage pop art Anchor Hocking ice cream parfait set ice cream set retro parfait cups banana split bowls birthday party set NOS SEE PHOTOS

$68.00 22 247

goodluxe

PARTY KIT- PINK - Birthday party kit. Birthday Party box, Birthday Cake Topper, Party in a box, Happy birthday, Party Set

PARTY KIT- PINK - Birthday party kit. Birthday Party box, Birthday Cake Topper, Party in a box, Happy birthday, Party Set

$32.00 20 791

decembersisters

Frequently Asked Questions About 'birthday party set'

'birthday party set' receives 260 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

There are 292,476 Etsy listings competing for 'birthday party set'. With a difficulty score of 76/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'birthday party set' has a keyword difficulty of 76/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

Prices for 'birthday party set' products range from $3.99 to $200. The median is $18.99 and the average is $30.75. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 40% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 35% of searches for 'birthday party set'.

Place 'birthday party set' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'birthday party set' include 'cupcake toppers' and 'instant download'.

The cost per click for 'birthday party set' is $1.02. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 19% between July 2025 and June 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'birthday party set'

Ready to stand out?

Join 500,000+ Etsy sellers growing with RankHero.

Start Free

No credit card required